Contently - Strategy

MARCH 5, 2024

Believe it or not, financial content for a bank can be fertile ground for creativity. After all, the actual content of bank marketing stays largely the same from institution to institution—there are finite ways to approach writing about, say, a checking account or a credit card. They didn’t skimp on the content, either.

Financial 52

Financial Content Marketing Examples Banking 52

Mindful Marketing

MARCH 3, 2024

Also surprising, another study identified individuals in accounting, banking, and finance as the most foul-mouthed professionals. Think of social media altercations, sports fights, and road rage. Those who work in advertising are some of the brightest and most creative people on the planet.

Marketing 100

Marketing Healthcare Study Advertising 100

Prohibition

DECEMBER 13, 2022

This could include holidays, such as Christmas, Valentine’s Day or Bank Holidays, key events , such as sporting events or awards, or awareness days that are relevant to your brand. If you have really interesting regional data , but aren’t sure how to highlight it creatively – maps are a great way to do so.

Digital PR 62

Digital PR Analysis B2C Examples 62

Barokas

FEBRUARY 22, 2018

Each country’s “team” sported matching track suits as announcers introduced them to the crowd, all while the Winter Games anthem played in the background. These events can also be a time to flex a little creative muscle and proactively make a media splash. The post Will you accept this gold medal?

Banking 60

Banking Television Survey Sports 60

Stephen Waddington

JANUARY 4, 2021

Many are creative and highly original (Facebook, PwC, Trendwatching and We Are Social are standout), but most are marketing guff. Thanks to Daniel Eckler for scouring the internet and collating reports. I’ve skimmed them all so that your don’t have to, but decide for yourself.

Trends 155

Trends Technology Television Banking 155

Cision

JULY 5, 2016

If it’s to drive new donations by getting new people exposed to your brand in a creative way as the ALS foundation did incredibly well with its Ice Bucket Challenge, then yes, that was a great tactic. If I won the lottery, I’d…buy a house in the Outer Banks. My biggest pet peeve is…meetings that veer off course.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Stephen Waddington

MARCH 15, 2021

You do need the storytelling, relationship building, creative and analytical skills. Manage the social media for a sports team you are part of. This is a question I am often asked. First off I don’t think you need a degree in PR or comms to work in the industry. These are present in lots of different degrees.

Google 119

Google Data Government Social Media 119

ImPRessions - Crenshaw Communications

OCTOBER 23, 2020

But in a specialized vertical like business banking or HR software, a trade testimonial offers extra credibility. Sometimes we felt we inherited scraps from the marketing campaign – big scraps, to be sure, but that can limit creativity. Business reputation counts. PR promotes customer success stories.

B2B 242

B2B B2C Software Consumer 242

Masters in Communications

FEBRUARY 12, 2022

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina. What was the name of your first school?"

Ethics 52

Ethics Communications Print Television 52