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How to find the right PR measurement partner

Onclusive

In fact, there are so many that you’ll want to first go through the process we outlined in our blog series to get really clear about your needs and requirements: Clarify what success looks like. If you want everything automated, easy to set up and use on your own, ask for the information about their standard offering. Set your goals.

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Why monitoring external factors is key to corporate reputation

Onclusive

While this puts communications and PR front and center as the stewards of corporate reputation, PR pros also have a formidable challenge of monitoring and addressing multiple internal and external influencers that affect their brand perception. PESTLE analysis can serve as a similar measure of corporate reputation.

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Expert Analysis: Cyber Attacks Are Happening Right Now. Is Your Organization Ready?

Stern + Associates

The good news is that organizations can do something about this looming threat by understanding the cyber threats and actors that are targeting them, prioritizing cybersecurity – including at the board level – making sure an incident response framework is in place before they are hit, and practicing good cyber-hygiene.”.

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How to find the right PR measurement partner

Onclusive

At the same time, with an ever-increasing volume of media released every day, it’s essential to focus only on what’s relevant — so ask about robust filters, human curation or both. If you want everything automated, easy to set up and use on your own, ask for the information about their standard offering.

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Book Review: Organizational listening - The missing essential in public communication

Wadds Inc.

Macnamara, a Professor of Public Communication at the University of Technology Sydney and a visiting professor at the London School of Economics, is an advisor to national governments and international institutions. And without proper listening, he says, are we public relations professionals all just shouting into the void?

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. considering international relations, have caused Communications professionals to be evermore careful with comms content.

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Communicating Post-PR Crisis

5W PR

Nevertheless, if the people in the leadership positions are sharp, they would have already been working with a PR crisis communication team and have legal advisors on-board – all the people that are needed to provide support to the company during a tumultuous time. Tips for Post-PR Crisis Management. ?

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