Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. Engagement Metrics: Likes, shares comments on social media.

Trends 105

Trends YouTube Video Social Media 105

Communications Conversations

JULY 20, 2015

And social media blogs. But, over the last number of months, I’ve grown increasingly frustrated with the landscape of social media blogs. How to Get Your First 1,000 Real Facebook Fans (Infographic). And, I’m looking for insights and analysis from people who have been in the business a while.

Social Media 60

Social Media Blogging How To Media 60

Presspage

NOVEMBER 6, 2017

With the added value of qualitative analysis, it’s possible to keep track of your performance and use it to base future predictions and strategies on. You may consider tracking some or all of the following: Detailed reach of media coverage: circulation for print media, number of visitors or specific page views for online media.

Measurement 97

Measurement Comparison Advertising Advertising 97

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Beyond PR

AUGUST 14, 2017

And social media. The purpose of your press release is to remind the media, your clients, and other businesses why your company is relevant. Are you providing advice or analysis? Infographics demonstrate your brand’s expertise in your industry. Share Your Press Release on Social Media to Expand its Reach.

Writing 79

Writing How To Infographics Pinterest 79

Beyond PR

DECEMBER 12, 2017

And social media. The purpose of your press release is to remind the media, your clients and other businesses why your company is relevant. Are you providing advice or analysis? Infographics demonstrate your brand’s expertise in your industry. Share Your Press Release on Social Media to Expand its Reach.

Writing 75

Writing How To Infographics Pinterest 75

Buzzstream

DECEMBER 20, 2023

The tool then fetches various SEO metrics for each URL, such as Moz’s Domain Authority (DA), backlink counts, and social shares. This bulk analysis helps quickly assess the quality and relevance of numerous backlinks, which can help you identify valuable links and potential risks like spammy or low-quality links. Pricing: Free 15.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 13, 2023

Ahrefs is a robust suite for comprehensive SEO analysis and optimization, and it has a lot of features that aid in content ideation if you know where to look. However, SEMRush does offer new tools to differentiate itself from Ahrefs, like its social media posting and listening tools, a writer database, and an SEO content template tool.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Ahrefs is a robust suite for comprehensive SEO analysis and optimization, and it has a lot of features that aid in content ideation if you know where to look. However, SEMRush does offer new tools to differentiate itself from Ahrefs, like its social media posting and listening tools, a writer database, and an SEO content template tool.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 20, 2023

The tool then fetches various SEO metrics for each URL, such as Moz’s Domain Authority (DA), backlink counts, and social shares. This bulk analysis helps quickly assess the quality and relevance of numerous backlinks, which can help you identify valuable links and potential risks like spammy or low-quality links. Pricing: Free 15.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

The tool then fetches various SEO metrics for each URL, such as Moz’s Domain Authority (DA), backlink counts, and social shares. This bulk analysis helps quickly assess the quality and relevance of numerous backlinks, which can help you identify valuable links and potential risks like spammy or low-quality links. Pricing: Free 15.

Tools 62

Tools SEO Analysis Google 62

Beyond PR

DECEMBER 5, 2017

Infographics. I love infographics. I’m not alone, over 40 percent of marketers say infographics are their most engaging piece of content. Infographics are easy to read, easier to digest and boost engagement by up to 3x. To promote an infographic, you first have to create an infographic.

Infographics 72

Infographics Case Study Video Survey 72

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Social media statistics from 2020. Social Media Statistics from 2020. Traditional media drives social media.

Survey 176

Survey Marketing B2B Study 176

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. Read more: Cliff Notes to Effective Media Relations: A Summary of 3 Surveys of Editors, Reporters and Journalists [UML]. 9) Twitter is the social network of most value to reporters.

Marketing 78

Marketing Publicity Survey Study 78

Buzzstream

DECEMBER 28, 2023

But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. With this list, cross-check to find bloggers that have shared on social media but have yet to link to it from their blog. Simply enter the target site into the Link Explorer or Domain Analysis tools. Pricing: $199/mo 4.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. With this list, cross-check to find bloggers that have shared on social media but have yet to link to it from their blog. Simply enter the target site into the Link Explorer or Domain Analysis tools. Pricing: $199/mo 4.

Tools 71

Tools Blogging Pitching Google 71

PR 20/20

MAY 17, 2018

Create several variations of your call-to-action (CTA) buttons, and A/B test them throughout your website and social media. This could be in the form of a visual checklist, infographic, SlideShare presentation, quiz or even a Facebook Live webcast. Promote on social media. Create Visual CTAs. We Can Help.

LinkedIn 53

LinkedIn Pitching Facebook Infographics 53

Sword and the Script

APRIL 4, 2017

Analysis: The low marks for retargeting was surprising. Social media also ranks low, through the survey doesn’t distinguish between paid and organic efforts. Analysis: These two challenges really go together because most MQLs are suspected prospects, or suspects, that need to be nurtured. Live events: 49%. Blog post: 44%.

B2B 63

B2B Study Marketing Survey 63

Buzzstream

DECEMBER 28, 2023

But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. With this list, cross-check to find bloggers that have shared on social media but have yet to link to it from their blog. Simply enter the target site into the Link Explorer or Domain Analysis tools. Pricing: $199/mo 4.

Tools 62

Tools Blogging Pitching Google 62

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. Developing social media marketing policies. Some companies allocate budgets for promotion on social media. Several years ago PR community actively discussed infographics – a new exciting format to present complex information.

Infographics 63

Infographics Corporate Policies Reputation 63

PR 20/20

OCTOBER 31, 2017

The following tactics featured (of which are nearly all free) will add value to your planning framework, year-over-year analysis and assessment, performance reporting, team brainstorming, integration with artificial intelligence, and more. Likely because a full 12-month analysis is downright intimidating. Social media.

Enterprise 57

Enterprise Tools Strategy Marketing 57

PR 20/20

FEBRUARY 3, 2016

Canva provides free templates for social media posts, blogging and ebooks, infographics, events, ads and other marketing materials. Buzzsumo : A tool for content and influencer analysis. Buzzsumo generates the most-shared content by topic or domain, breaking down shares by social network.

Tools 40

Tools Marketing Google eBook 40

Stephen Waddington

DECEMBER 5, 2018

They’ve also become social using platforms such as Facebook and Twitter in a bid to directly engage with their readers. The pain that we continue to observe in traditional media is legacy media formats and business models adapting to the modern internet era. Google, Facebook and the BBC take the top three slots.

Media Relations 115

Media Relations Media Print Newspapers 115

PR Breakfast Club

JULY 6, 2015

There is an old saying that knowledge is power, and this can also be applied to your social media campaigns. Here are some ways using data improves marketing and PR campaigns: 1) Use Data for Social Media . You can choose from, among others, Facebook, Twitter, LinkedIn, Google+ and Pinterest. Photo by justgrimes.

Data 28

Data Pinterest Social Media Big Data 28

Contently - Strategy

NOVEMBER 27, 2018

Perform SEO analysis. Conduct a gap analysis. ” A formal gap analysis can be done manually in a spreadsheet or with the aid of scraping tools like BuzzSumo. Brand awareness occupies the top layer of the funnel, establishing trust through blog posts, infographics, videos, and social posts that avoid self-promotion.

Strategy 108

Strategy How To Content Marketing Analysis 108

Contently - Strategy

JUNE 11, 2020

It was shared over 26,000 times on Facebook. ” Your time and money would be better spent using trending topics as a springboard to provide insights and analysis the public can’t get anywhere else. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

It was shared over 26,000 times on Facebook. ” Your time and money would be better spent using trending topics as a springboard to provide insights and analysis the public can’t get anywhere else. Animated videos and infographics, for instance, can make a site come across as more innovative and trustworthy.

Healthcare 52

Healthcare Content Marketing Industry Trends 52