Analysis Content Marketing Creativity Infographics 
Prohibition
NOVEMBER 7, 2023
Staying on top of your game is a must when it comes to content marketing. Having various marketing strategies across multiple platforms can be hard to keep on top of – so having the right tools at your disposal can be a game-changer. Working with experts can ensure your content is hitting the mark.
Shift Communications
OCTOBER 9, 2014
Content marketing isn’t a panacea. More important, however, is that content marketing can hit diminishing returns very quickly, in a phenomenon first described by marketing expert Mark W. Earlier this year, Mark Schaefer proposed the idea of what he calls content shock. Lots and lots of content.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Cision
DECEMBER 20, 2017
Although that notion might seem right at first glance, a bit more digging reveals content for any industry can be exciting and engaging — all you need to do is think about creating content differently and add some extra creativity. If you use visuals, more people will see your content. Add a Human Element.
Contently - Strategy
NOVEMBER 27, 2018
Here are the seven tasks to focus on before you start creating content. A few years ago, athenahealth debuted athenaInsight, its data-driven news publication, to make a serious investment in content marketing. In content chaos , the first mistake marketers make is leaning too heavily on intuition. Enter: Google.
Sword and the Script
DECEMBER 28, 2022
Read more: The Average Cost of a B2B Content Asset is $2,791 [Data Analysis]. Deals in B2B are increasingly complicated and more likely to be scrutinized by top executives and the finance department, according to an analysis of several studies by Forrester. Email subscribers are essential for content marketing success .
Contently - Strategy
JANUARY 9, 2019
For GE, however, it’s the culmination of a decade-long commitment to content marketing. As a result, the brief brims with journalistic rigor, pulling in stories from GE Reports , the brand’s main content hub, where employees across the globe explain new research and innovations by focusing on ideas instead of products.
Sword and the Script
MARCH 19, 2018
Respondents said storytelling, content marketing and thought leadership will be more important over the next 12 months. Specifically, the survey found storytelling, content marketing and thought leadership topped the list of more than 20 tactics or trends related to PR in terms of importance. 67% said thought leadership.
Expert insights. Personalized for you.
62 
Let's personalize your content