Katie Paine's Measurement Blog

MARCH 9, 2023

That narrowed the data set to 10, but produced the desired percentage and the agency was able to declare that one third of all coverage contained a key message. If you are given a bunch of data collected from agencies who may or may not have been clipping consistently with your methodology you are treading in dangerous waters.

Measurement 52

Measurement How To System Comparison 52

Shift Communications

MAY 3, 2016

We also installed a policy as an agency that each team can go “heads down,” where we set aside dedicated time to keeping up on key trends. We leverage a service called Voicestorm to engage internal ambassadors to learn and share industry news. For the traditional enterprise, you want to start retraining your people.

Technology 60

Technology Marketing eBook Training 60

PR 20/20

SEPTEMBER 17, 2019

Enterprise and workplace. Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers. Build a Better Agency Summit. Tech industry. Traffic & Conversion Summit. Sound like you?

Conference 97

Conference Marketing Case Study Content Marketing 97

Ethical Voices

AUGUST 1, 2022

Joining me in this week’s episode is Ken Kerrigan , a Vice President at Infinite Global , an international communications firm specializing in public relations, branding, and content. Can corporations really be ethical media enterprises? ” The agency response was not to fess up and say, “Oh, well that was us.

Ethics 71

Ethics Agency Journalism Corporate 71

Sword and the Script

NOVEMBER 6, 2018

Cybereason recognized that the professionals doing the work of protecting organizations and defending the enterprise simply don’t get enough credit. Live events are always among the top B2B lead generation tactics and things that are happening is a news peg for PR, with local, national and in this case, international angles. * * *.

B2B 64

B2B Creativity Film Trade Shows 64

Sword and the Script

APRIL 30, 2019

Third, as a PR agency owner that specializes in B2B technology, I simply have an interest in keeping tabs on the ways technology is transforming my industry. These included a knowledge management-style enterprise search tool called “Assistant,” and “Channel Management.”. all 210 U.S. Learn more: press release , G2 Crowd report.

Industry 86

Industry Media Technology Employee 86

Sword and the Script

OCTOBER 29, 2019

Agencies can manage the newsrooms for multiple clients with Prezly or corporate communications can opt for their own instance. Some communicators on Prezly even use this for internal communications. Prezly offers prospective customers three tiers of pricing : professional, expert and enterprise. 3) Prezly distribution.

Pitching 63

Pitching Analytics Enterprise System 63

Bianchi Biz Blog

APRIL 29, 2024

We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Marketing 92

Marketing Local Crisis Management Internal 92

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Internal comms takes center comms stage in hybrid work. CISOs turn to comms pros for comms help.

Marketing 189

Marketing Content Marketing Data Social Media 189

The Hoffman Agency

DECEMBER 22, 2023

As Asian tech companies rise in global stature, Western MNCs cannot afford to fall behind in APAC (image source: CES) Sustained investment in technology across select Asian markets has made the region an innovation force to be reckoned with: it now accounts for more than half the world’s patents , according to the International Monetary Fund (IMF).

Government 36

Government Local Technology Transportation 36

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. Sales/Internal Champions - Make sure your entire sales department and other internal champions of your content know when it launches.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

5W PR

JANUARY 21, 2020

It was fun to get in the holiday spirit with locals and visitors alike as we enjoyed seasonal food, drinks, and décor. As a visitor, you’re inspired to visit the local café just as much as the “top 10” attractions. In turn, you have more time to really learn the culture and people of the city. and how it’s similar.

Travel 88

Travel Groups Real Estate Newspapers 88

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Soon, many private networks merged, commercial servers linked in, and enterprise-level technology hooked upsetting the path for the internet as we know it today.

Ethics 52

Ethics Communications Print Television 52