Reputation Us

MAY 1, 2019

But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Nonprofits that work to leverage this information can help support their own organization—and strengthen the reputation of their corporate partners, thus creating a win-win partnership.

Nonprofit 60

Nonprofit Corporate Reputation Community 60

Sword and the Script

DECEMBER 21, 2021

Year of the employee. 2022 is going to be known as the year of the employee. This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros. Reputation management is crucial. Reputation management would become crucial in the face of recession, jobs loss and livelihood loss.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Reputation Antistress by Sergii Bidenko

APRIL 21, 2023

There's no time to really think it through- you are riding a bicycle, the bicycle is on fire, you are on fire, everything is on fire, and you are in hell… Thanks for reading Reputation Antistress by Sergii Bidenko! Online monitoring services provided by specialized agencies will help you do that. Be proactive.

Crisis Communications 52

Crisis Communications Crisis Communications How To 52

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

Typically public relations agencies like to count the things we’re thankful for at this time of year. Ryan Lochte swims into murky reputation waters. Where was solid PR and reputation advice when this was going down? Wounded Warrior Project hurt by reputation damage.

Pharmaceuticals 120

Pharmaceuticals Banking Reputation Hotels 120

Ethical Voices

JANUARY 23, 2023

Simply put, we reposition and protect brand reputations. It was also our recommendation that the PRSA Board of Directors retain the right to bar from membership or expel from the Society any individual who has been or is in sanctioned by a government agency or convicted in a court of law of action that fails to comply with the code.

Ethics 77

Ethics Publicity Education Reputation 77

David PR Group

JULY 28, 2015

He frowned as we upped the count to likely north of 50, when considering the camera-phone-bearing customers and employees. Any misstep could turn into an online reputation issue within moments. Law enforcement agencies have widely adopted dashboard cameras on police cars, again as the technology has improved. Let me know.

Reputation 40

Reputation Viral Privacy Retail 40

Sword and the Script

MARCH 26, 2019

For example, in a traditional media relations setting, how do you know if a media mention is moving the needle on reputation? I once worked with an agency team that had placed a client in the Wall Street Journal. 8) Employee engagement surveys: 36%. On donations? And on and on. 2) Impressions: 66%. 5) Email open rates: 52%.

Measurement 122

Measurement Communications Survey Web 122

PR in High Definition

JULY 28, 2021

And it can have repercussions on their reputation. However, for some brands, this only opened a can of worms when employees and some customers surfaced stories of how the brand had actually been discriminating against minority groups. What’s harmlessly neutral in one country or region might be offensive in another.

Social Media 71

Social Media Exercises Banking Employee 71

Stephen Waddington

SEPTEMBER 29, 2020

say they have employees experiencing long-tail COVID-19. The reputation and role of the communication function in many organisations has been elevated,” said Sarah Waddington, founder and editor, #FuturePRoof. These included in-house (37.5%), agency (29.8%), freelance (28.8%) and unemployed practitioners (3.8%). A further 4.8%

Industry 146

Industry Crisis Government Survey 146

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. Communication channels and actions must be increasingly fluid, agile, and complete, with interesting and objective narratives that engage and awaken the interaction and commitment of employees with the company, and between different areas.

Marketing 196

Marketing Content Marketing Data Social Media 196

Communications Conversations

MARCH 29, 2019

In the span of five years, Tess has excelled in marketing, communications, production, and business development roles in agencies, on the client side, and with non-profits. Bank (nominated by Monica Wiant). Bank social media team in 2018 after graduating from the University of Minnesota with a degree in journalism.

Social Media 128

Social Media Agriculture Marketing Media 128

Burrelles Fresh Ideas

JUNE 13, 2023

That’s why many companies are turning to partnerships and active involvement in their local communities to boost their PR efforts without breaking the bank. Keep a close eye on any coverage or mentions from reputable media outlets and perform sentiment analysis for insight into how people feel about your brand.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

PR in High Definition

AUGUST 21, 2018

Customer service is often considered to be the key to a brand’s reputation , but part of keeping the customer happy and loyal, is to bring something new and exciting to keep them engaged. And that’s where individuality and innovation come in, because people will get bored easily.

Brand 54

Brand Branding Trends Social Media 54

MaccaPR

AUGUST 5, 2015

There’s no corporate personality for consumers to grab onto with giant PepsiCo, but grafting Beyonce’s charisma and popularity on the 274,000-employee, $66+ billion corporation helps humanize it. Bylined Bloggers Suggest You Have a Broad Bank of Talent. Bylined Bloggers Build Employee Retention.

Blogging 48

Blogging Employee Corporate Google 48

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 198

Writing Communications Marketing B2B 198

Sword and the Script

DECEMBER 11, 2018

It’s a list worth perusing carefully because there are real gems in here from CMOs, agency leaders and many consummate professionals. This, in turn, will make consumers more reliant on companies for their news and less reliant on mass media as less and less content is pitched to 3rd parties.”. – Aub Driver | Shelf Life Agency.

Social Media 96

Social Media Marketing Media Creativity 96