Prohibition

FEBRUARY 2, 2024

It’s the perfect campaign – tapping into a national conversation and something that most people can identify with, creative use of its own product, and a fun piece of creative for a visual element. Samsung’s product launch drone display No need to panic, the aliens haven’t landed. Great work from McVitie’s!

Marketing 62

Marketing Film Creativity B2C 62

ImPRessions - Crenshaw Communications

OCTOBER 22, 2019

Whether it’s a B2C company that needs a high volume of sales or a B2B with a slower selling cycle, every high-growth business invests heavily in customer acquisition. First, let’s address some common myths about public relations for technology and other startup companies. The lifeblood of any startup is new customers.

B2C 120

B2C Product Launch SEO Storytelling 120

Bianchi Biz Blog

AUGUST 17, 2023

As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.

Automotive 76

Automotive Mobile Technology Resources 76

Sword and the Script

JANUARY 3, 2023

Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. Influencer relations: PR practitioners may work to build relationships with influencers and get them to promote an organization or its products.

Interviews 98

Interviews Publicity Technology Social Media 98

Sword and the Script

OCTOBER 2, 2018

He had no responsibility for (and limited influence over) product launches, pricing, and store openings. It seems true because the list of duties added to the marketing role are growing longer and now count data, analytics, technology and customer experience, among many others. The technology? The analytics? Talk to Us !

Survey 96

Survey Marketing Product Launch Analytics 96

Bianchi Biz Blog

JULY 22, 2021

Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. Your company needs to be finalizing what big announcements, product launches, unveilings, etc.

Automotive 107

Automotive Mobile Technology Resources 107

Bianchi Biz Blog

JUNE 30, 2022

Still holding the title as the world’s most influential technology event , the potential opportunities for automotive and mobility technology suppliers to make an impact at CES 2023 could be better than ever, especially considering the pent-up demand for a return to the in-person experience. But that’s not all you need to be doing.

Automotive 74

Automotive Mobile Technology Resources 74

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. The agency life is the only life I’ve ever known.

Pitching 228

Pitching Agency Social Media Creativity 228

ImPRessions - Crenshaw Communications

MARCH 28, 2017

New technologies are helping make the measurement of public relations results easier, less time-consuming and more meaningful. ” This enables teams to better identify what works and what doesn’t, creating more fruitful agency-client partnerships. That’s a goal we can all get behind.

Measurement 120

Measurement Study Data Agency 120

Shift Communications

FEBRUARY 9, 2015

While job seekers and people making career transitions provide marketers with an opportunity to glean intelligence about a company, it’s the employees of corporations who are decision makers, especially in B2B marketing. Vice President, Marketing Technology. Pay careful attention to their blog for announcements about the Bizo relaunch!

LinkedIn 60

LinkedIn B2B Advertising Advertising 60

Shift Communications

AUGUST 25, 2016

Just what is it about New York City PR firms though that make agencies such as SHIFT so sought after? New York PR practitioners and the agencies they work for are a different breed. cta] The post NYC PR: The Juiciest Part of the Big Apple appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Product Launch 60

Product Launch Agency Software Financial 60

Prohibition

NOVEMBER 10, 2021

Video content is a great way to engage your audience and convey promotional messages in an interesting and eye-catching way across both B2C and B2B sectors. For a promotional video to be successful, it often needs to be inspirational in order to engage your target audience. Get in contact today to find out how we could help you!

Video 62

Video Sports Film Employee 62

Communications Conversations

JULY 19, 2018

This can take the form of working with executives to formulate near and longer-term digital strategies, to educating divisional marketing teams on industry trends & best practices, to planning/executing/measuring/optimizing paid campaigns for proof of concept or to support product launches. It all depends on the day.

Social Media 60

Social Media Media B2B Content Marketing 60

NewsWhip

JUNE 10, 2021

I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. So obviously you work for a big electronics company, does that present different risks than an everyday B2C company or an everyday B2B company? It comes down to product launches.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78