Reputation Us
NOVEMBER 15, 2021
Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. Insurers now recognize that risk and underwrite it like any other threat. Employee abuse. Recognizing The Big Risk. Bodily injury.
Reputation Us
NOVEMBER 28, 2022
Those headlines, hard to miss as they are, often obscure very real leadership decisions about strategy, employee performance and customers. SpaceX and Tesla employees feel they’re on a mission to save humanity and make us an interplanetary species,” says Gandhi. Then Twitter’s fate will depend on employee performance.
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PR Fuel
FEBRUARY 25, 2022
One of the most effective strategies when it comes to advertising your product is to sell it with statistics. And in that online press release are strategic funnels to lead reporters and audiences to the real product — insurance. And in that press release , they directly addressed one of the biggest criticisms they faced: employee pay.
MaccaPR
MARCH 12, 2019
But today, medical device is only 20 percent of our agency’s business; our other marketing work spans the entire scope of health: health insurance, pharmaceuticals, and direct to consumer healthcare products. The ACA changed all that by saying health insurance should be paying for the pumps. You do have to love the complex.
Scott Public Relations
JUNE 26, 2020
Facebook’s refusal to label or prohibit Donald Trump’s posts promoting police violence, in contrast with its own policies and legal guidance prohibiting speech that incites violence, is prompting massive protests from its employees, the media and social media. But it’s high time to make these changes. The post Mark Zuckerberg, Wake Up!
Mindful Marketing
JUNE 13, 2020
Such perceptions surface in Gallup’s annual poll about the honesty and ethics of various occupations: Respondents consistently rank marketing roles like advertising practitioner, insurance agent, and car salesperson near the bottom of the list.
Mindful Marketing
JUNE 15, 2015
Drew McLellan has worked in advertising for 25+ years and started his own agency, McLellan Marketing Group, in 1995 after a five-year stint at Y&R. We’re a small shop (12 full time people) that specializes in working with large regional or national clients in the financial sector (banks, credit unions, financial advisors, insurance, etc.)
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