Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. I also produce audio and video content for our online and multimedia channels. That works both ways.

Transportation 99

Transportation Meeting Newspapers Media 99

Burrelles Fresh Ideas

JUNE 6, 2023

AI algorithms are now generating personalized product recommendations, creating automated email campaigns , and even helping to research and write articles or social media posts. But, as AI technology advances and evolves even further, knowing how to use it properly (and ethically) becomes even more critical.

Communications 40

Communications Marketing Technology Data 40

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. This is true, particularly in small nonprofits.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Sword and the Script

AUGUST 1, 2023

Cison released a code of ethics including “Privacy protection and security of client information.” ( Source ) I haven’t seen any announcements from Cison about generative AI, but perhaps they are trying to get ahead of ethical issues. A code of ethics isn’t a bad idea. And now onward with this month’s PR tech sum. Fair enough.

Software 122

Software Pitching Ethics Privacy 122

Wadds Inc.

MARCH 29, 2024

Internal communicators have such visible roles in their own companies, and their hard work may not be known externally. There was a gap in the publisher’s portfolio in terms of a book dedicated to writing an internal communication strategy. A few months ago, I said 2024 is the year of relevancy. Is this achievable?

Internal 52

Internal International Strategy Communications 52

Mindful Marketing

JANUARY 8, 2024

.” It’s no surprise that on a planet full of creative and entrepreneurial people, wheels were already turning before public domain day 2024 toward ways of monetizing the newly liberated mouse. Such as question may make some wonder – Doesn’t the Walt Disney Company have a say in this?

Film 94

Film Creativity Video Enterprise 94

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. Name], [Title] at [Company], [short bio to validate their expertise on the subject]. I’m happy to help write a custom post, embed code, or any high-res graphics if you need them. What is White Hat Link Building? Please let me know.

Google 71

Google Infographics Pitching Resources 71

Sword and the Script

NOVEMBER 7, 2023

According to the announcement, the Media War Room “uses the company’s proprietary AI to enable these communicators to quickly understand the media landscape, create accurate responses, and come up with a strategy that keeps their organizations ahead of the headlines and in control of the narrative.”

Employee 135

Employee Software Survey Tools 135

Sword and the Script

DECEMBER 22, 2020

PwC doesn’t see this market recovering to last year’s size until some time after 2024.”. A poll of 1,000 marketers by digital asset management company Bynder asked about the top ways to distinguish a brand. Source: Code of PR Ethics? ). The company estimates an annual subscription prices range between $4,750 – $10,925.

Survey 176

Survey Marketing B2B Study 176