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How companies like McDonald’s and Bosch are incorporating artificial intelligence

NewsWhip

Either way, it has the capacity to drive huge amounts of public and media attention across the web and social, so in this analysis we’re going to look at some of the trends we’ve seen in 2021 so far, beginning with web coverage. Artificial intelligence on the web.

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The Volume and Variety of Communications Work is Shifting, Finds 5th Annual Survey of Comms Pros

Sword and the Script

The most common ways communicators are measuring results are web traffic (56%), impressions 51%, and the number of placements (50%). Reports and analysis from the JOTW survey in prior years: 2021 JOTW Communications Survey. Presentation: 2021 Strategic Communications Survey. Blog: Code of PR Ethics?

Survey 130
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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers.

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Prohibition Insight Series: The return to business as usual

Prohibition

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. Now, at the start of 2021, there finally appears to be light at the end of the tunnel. Finally, we asked marketers what channels are set to be their key focus throughout 2021.

Trends 62
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Prohibition Insight Series: The return to business as usual

Prohibition

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. Now, at the start of 2021, there finally appears to be light at the end of the tunnel. Finally, we asked marketers what channels are set to be their key focus throughout 2021.

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PR Software Pricing Estimates [PR Tech Sum]

Sword and the Script

The combined company will continue to operate under their current brands until a unified brand is announced later in 2021.” In July 2021, Meltwater grew the Premium Client segment with 45 customers, representing a net growth in annual recurring revenue (ARR) of $3.9M SocialChorus was acquired by Sumeru in July of 2020.

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Don't Be Naïve About Native Advertising

Mindful Marketing

.” What Lamborghini’s have to do with Wyatt Earp wasn’t clear, but one could imagine that the prolonged progression of “wild west” photos enhances Auto Overload’s web metrics (e.g., ” Furthermore, native ad spending is forecast to increase by 21% in 2021 to a staggering $57.27 billion. .”