Communications Conversations

MARCH 29, 2019

I give you 15 up-and-coming social media and communications rock stars! Sarah Schoeneck, Media Relations Manager – Patterson Dental (nominated by Arik Hanson). Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group.

Social Media 128

Social Media Agriculture Marketing Media 128

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. The #FuturePRoof community goes from strength-to-strength.

Government 103

Government Education Print Ethics 103

Solo PR Pro

JUNE 8, 2021

Along the way, Nicole took on both full-time and consulting positions in community health, digital media and education where she has learned a lot, made plenty of mistakes and ultimately come to understand what is most valuable to her as a PR professional. In 2017, Nicole launched Nicole Lauren Consulting as a solo PR pro.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. was returned in January 2017—making it a ten-year process through the US and UK criminal justice systems. Q: Following your return, did your relationship with the media change?

Interviews 105

Interviews Ethics Government Internal 105

Waxing UnLyrical

FEBRUARY 13, 2017

The course comprises everything from getting started with a solid foundation , to messaging , to content , to media relations in a social world, to smart metrics – an area of Social PR I am particularly known for, because of my innovative and practical approach.

Course 67

Course Training Banking Community 67

Sword and the Script

AUGUST 28, 2018

Now we can add IDG to the list, which was acquired by China Oceanwide Consortium in January 2017 (and laid off many editorial positions shortly after that). For the PR community – the relationship people not the spin-doctors – this may mean a hard cost to contributed articles and earned media transforms into paid media.

Technology 67

Technology Advertising Advertising Community 67

Sword and the Script

MARCH 28, 2017

In some cases, it might be apathy, fear or even distrust of the media. In others, such interviews are prohibited by a client’s corporate policy in order to prevent the appearance of one brand endorsing another. It’s a whole lot easier to ask a customer to do a media interview if you’ve already built some trust with them.

B2B 60

B2B Blogging How To Media 60

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. organic social media has diminishing value as the social platforms depress brand messages and links to third-party websites; and. You’ll find my own prognostication at the very bottom.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. OnePitch is a new startup in PR tech that has been running a free beta program since September 2017.

Marketing 64

Marketing Pitching Corporate Tools 64

Communications Conversations

FEBRUARY 6, 2018

That work ended a couple years ago, but I knew I wanted to stay closely connected with Heidi so I invited her to be a part of a corporate communicator mastermind group I manage. Do you think that’s benefitted you earlier in your career as opposed to being in a role where you just focus on media relations, social, etc.?

Energy 68

Energy Corporate Travel Internal 68

Sword and the Script

JANUARY 1, 2019

This was flat with the $91,000 median originally reported in 2017 and the $92,125 originally reported in 2016. Across segments, the median for 2018 came in like this: corporate: $132,000; agency $88,000; non-profit: $78,300. 2) 12 Things You Should do to Amplify a Media Mention Once You’ve Earned It.

Content Marketing 60

Content Marketing Survey B2B Google 60

Ethical Voices

JUNE 12, 2023

It was unfortunate because we didn’t get as much media attention around the Muslim ban as we could. If you remember in 2017 when the Muslim ban was first announced, people flocked in droves to airports, to support the community, to provide legal support. Communications and social psychology go hand in hand.

Ethics 70

Ethics Storytelling Communications Training 70

Communications Conversations

OCTOBER 16, 2017

What advice would you give to the 25-year-old who’s considering starting his or her own shop in 2017? Isolation is death, and being active in Minnesota PRSA is one way to help nurture a warm community of PR pros. You started Maccabee PR back in 1996– more than 20 years ago. Congratulations!

Agency 113

Agency SEO Social Media Pinterest 113

Sword and the Script

FEBRUARY 29, 2020

I was pretty good at media relations and I was confident I’d be able to turn things around. Something similar has happened in content marketing and blogging in the marketing community. I was being put on a client account that was deemed a “flight risk.” We needed to get the client some coverage.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Email Signature – We help our client GNP Company produce an annual corporate sustainability report. Wise content marketers can consider participating or even creating a Google+ Community. It's ready for primetime!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

AUGUST 13, 2019

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. WooPitch (@WooPitch) March 30, 2017. 7) March 27, 2017 : Bulletin Intelligence.

Technology 12

Technology Software Company Marketing 12

Sword and the Script

FEBRUARY 4, 2020

For those new to it, the PR tech sum, it’s a monthly roundup of all the news coming from the vendor community that develops and sells PR technology. In 2017, GCTR would take the combined company public through a “blank check merger.” She also supports programming for 10 social media channels.

Software 104

Software Analysis Data Tools 104

Sword and the Script

DECEMBER 26, 2023

Continued consolidation of media outlets. High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential.

Writing 198

Writing Communications Marketing B2B 198