Buzzstream

MAY 2, 2024

Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Internal linking is one of the least appreciated jobs in SEO. You don’t want to use the exact same anchor text on every internal link. Positional is now live!

Internal 118

Internal International Insurance Insurance 118

Ethical Voices

MAY 6, 2023

We look at their culture of ethics – how are they supporting a strong culture where employees are comfortable using their voices? International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. We’ve been helping companies measure their ethical culture since 2016.

Ethics 52

Ethics Training Financial Survey 52

Burrelles Fresh Ideas

MAY 9, 2023

For background: AMEC (the International Association for the Measurement and Evaluation of Communications) is “the world’s largest media intelligence and insights professional organization, representing organizations and practitioners who provide media evaluation and communication research.”

Measurement 40

Measurement Comparison Advertising Advertising 40

Communications Conversations

MARCH 29, 2019

Of course, I couldn’t write a post like this without nominating a couple people myself! Back in Minnesota, Tess served as a Digital Production Intern with On Being, then moved into her latest role as Communications & Engagement Coordinator for Appetite for Change. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

JULY 20, 2016

Agency operations — the internal processes, science, and economics of management — is not the part of the business that lands major press coverage or a shout out at the annual meeting. Employee Capacity. When planning for the upcoming month, do your employees have availability to take on additional work? Revenue Per Employee.

Measurement 40

Measurement Agency Employee Insurance 40

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. In addition, she’s helped lead the AHPR campaign to highlight UO alumni and US Olympians Ashton and Brianne Eaton on the road to Rio for 2016 called What’s Your Gold?

Sports 0

Sports Leadership Internal International 0

Reputation Us

SEPTEMBER 7, 2016

From the August 31, 2016 issue of Credit Union Times Magazine. That’s why a crisis communications plan must be developed first before the inevitability of a data breach, a cyberattack or internal fraud sinks the credit union’s valuable reputation. Credit Union Crisis Planning Essential. By Peter Strozniak.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Sword and the Script

JULY 2, 2019

Writing on the company’s blog , Lindsey Woodward , who leads the client support team said, “Whether jumping on a call to assist in creating an internal newsletter or report for your boss or setting up new employees on the Meltwater platform, we want our clients to have personal and open communication with Meltwater.”.

Trends 60

Trends Media Report Technology 60

PR 20/20

JUNE 25, 2019

Today, we’re charting an exciting course for the future of our company and the industry. PR 20/20 works with stakeholders across the company (employees, customers, leadership and beyond) to consult and align on the brand core. Internal communications and events. The future of marketing is more intelligent and more human.

Marketing 52

Marketing Storytelling Technology Community 52

Sword and the Script

DECEMBER 26, 2023

Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. When employees are informed, this leads to trust.

Writing 194

Writing Communications Marketing B2B 194

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016. We’re doing okay.

Ethics 73

Ethics Brand Branding Internal 73

Melissa Agnes

FEBRUARY 2, 2016

As we handed the Air Canada employee our boarding passes, the dream moment happened… she tore them up, gave us a dazzling smile and kindly said “great news, you’ve been upgraded to first class! The consequences of your employees’ actions. I need to make sure that my computer is not damaged!”

Corporate 167

Corporate Airlines Employee Training 167

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career? on the Richter Scale.

Ethics 77

Ethics How To Training Employee 77

Sword and the Script

DECEMBER 10, 2019

With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. By consistently showing up, engaging with audiences (internal and external), and not expecting results overnight.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Sword and the Script

DECEMBER 26, 2017

Sixty-two percent of respondents answered that they planned to increase internal public relations staffing over the next five years and a full 75 percent said they planned to increase overall spending on PR over that same time period.”. 19) Employees have huge impact on social sharing. Boldness in Content Marketing ). 15) Still got it.

Content Marketing 124

Content Marketing SEO Social Media Marketing 124

Sword and the Script

AUGUST 6, 2019

TrendKite was founded by a former Meltwater employee and developed a modern and competitive approach to media monitoring. Cision, of course, is looking for a cross-sell, and if you are a Cision customer and using two different products, it does make sense to take an agnostic look and see if you can get a better deal by switching.

Marketing 63

Marketing Pitching Corporate Tools 63

Sword and the Script

OCTOBER 1, 2019

The Agility platform was originally part of PR Newswire but was divested to Innodata as part of a ruling by the DoJ, when Cision acquired PR Newswire for $841 million in 2016. And I mean that in a good way, of course. d) 3 reasons to reevaluate your internal communications strategy via SocialChorus. (NASDAQ: INOD ).

Pitching 61

Pitching Analysis Report Video 61

ZudePR

JUNE 6, 2016

New habits were formed and reading Cal Newport's book Deep Work: Rules for Focused (sic) Success in a Distracted World (2016) crystallised my thinking. The root of the problem is always internal. Three – including the New Rules of Marketing and PR – are international bestsellers. And, of course, Medium.​. Click to Tweet.

Writing 114

Writing Social Media SEO Blogging 114

Sword and the Script

DECEMBER 13, 2016

Jeff Perkins (@jeffperkins8) December 7, 2016. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For internal speakers, where a webinar is just one more additional duty, an interview like this can be a helpful creative exercise for them as they develop a presentation.

B2B 60

B2B Infographics Interviews eBook 60

Journalistics

JANUARY 27, 2016

The statements above are most-likely internal statements that guide and ground employees around a common purpose. These components set the course for your organization – whether you’re a team of one, or an actual team. 2016: Journalistics will increase Returning Visitors by 20% per month.

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

The statements above are most-likely internal statements that guide and ground employees around a common purpose. These components set the course for your organization – whether you’re a team of one, or an actual team. 2016: Journalistics will increase Returning Visitors by 20% per month.

Blogging 40

Blogging Strategy How To Writing 40