Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Growth of independent journalism. “We Emerging channels like podcasts will continue to grow in influence, which means PR pros have to become more fluent in strategically pitching and forming relationships in these channels.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Bianchi Biz Blog

JANUARY 11, 2021

In 2014, I rode along with a group of passionate EV fans through Europe for two weeks. How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you? Make sure that you double-check the name on your pitch. Pay rate per word. :).

Automotive 55

Automotive Meeting Report Media 55

Cision

FEBRUARY 3, 2016

I studied journalism with a few PR courses sprinkled in between at St. After graduating, I lived abroad in Paris and Seoul and landed gigs to write for expat magazines, manage social media platforms, photograph events and interview professionals. billion in 2014 to 6.3 How did you get your start in PR? billion in 2015. .

Pinterest 120

Pinterest Mobile Pitching Social Media 120

The Stalwart Blog

NOVEMBER 6, 2015

For instance, the New York Times ’ You’re the Boss blog published its last post in December 2014 and renamed its small business section Entrepreneurship. Make a list of all the publications you pitch and spend time getting reacquainted with the content on which they focus. Are you attending and participating at events?

Marketing 60

Marketing Crisis Communications Small Business Measurement 60

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. But modern media organisations operate on low overheads and slim margins, typically supported by other revenue streams such as awards and events.

Media Relations 115

Media Relations Media Print Newspapers 115

PR 20/20

FEBRUARY 6, 2020

He’s authored more than two dozen books, keynoted several top events, and has a popular weekly newsletter. Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. Wall ( @johnjwall ) is a partner at Trust Insights and advisor at EventHero.

Marketing 74

Marketing Conference Content Marketing Agency 74

Sword and the Script

DECEMBER 20, 2022

Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism. With the media landscape continuing to shift and volatility driving the social media landscape, PR will reinvigorate old practices, such as media tours and events to engage audiences.

Marketing 196

Marketing Content Marketing Data Social Media 196

Waxing UnLyrical

DECEMBER 11, 2013

It is rightly said that PR and journalism are interdependent. 2,938 crore (~$473.8M) by the end of 2014. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore. Holding events both online and offline is now part of media management.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Communications Conversations

MAY 3, 2016

Melissa Thibodo is the whole package – she is incredibly bright with PR strategy, she is among our top student writers and editors in the journalism school, she has unparalleled relationship building skills, and she has a strong foundation of real-world experience. (written by Tiffany Gallicano) . You can find her portfolio at [link].

Sports 0

Sports Leadership Internal International 0

The Proactive Report

JANUARY 30, 2015

Our moderator was Jerry Swerling, Professor and Director of Public Relations Studies, USC Annenberg School for Communication and Journalism. The event was sold out with standing room only attendance. Pitching reporters is not the same as it was 10 or even 5 years ago. So quite a line up. However, there are changes here too.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Sword and the Script

AUGUST 13, 2019

1) February 18, 2014: Enter GTCR . 2) April 7, 2014: Vocus. 2a) June 2, 2014: Vocus + Cision. 2b) September 8, 2014: Outmarket. It included email (iContact), press releases (PRWeb), media relations (HARO), and social media (North Social and Engine 140), bundled in what was pitched as an easy-to-use and all-in-one product.

Technology 12

Technology Software Company Marketing 12

ZudePR

MAY 31, 2015

Enlightened Self-Interest: The Pitch Email. Even the biggest fan who watches everything on TV, reads every article and goes to every live event, is never going to be a star player. Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs).

Communications 81

Communications How To Blogging Content Marketing 81

ZudePR

JUNE 6, 2016

As an editor, I commiserate with other journalists and editors by getting too many spammy pitches and follow-up messages. On distraction-fighting habits) Writing my goals in my journal daily. In 2014 we did 13 different conferences; in 2015 we did three. We made more money, more profit and delivered better events in 2015.

Writing 114

Writing Social Media SEO Blogging 114