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2015 State of the News Media Report

The Proactive Report

Pew Research released their 2015 State of the Media report this week. 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers says the report. The percentage listening in 2015 was up two points over 2014 levels (15%).

Report 100
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PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work.

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Social Media Strategy Template

The Proactive Report

In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%).

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Online Reputation Management Guide for 2015

The Proactive Report

According to the 2014 Edelman Trust Barometer, privately-owned, small to medium-sized businesses have the edge when it comes to trust. Take advantage of this perception in 2015 and become even more connected and responsive – put the feedback loop in place and use it to innovate and improve, based on your customers’ comments.

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Ten Awesome Free Digital PR eBooks to Put on Your iPad Tonight

Rock the Status Quo

Word on the street is that audio is (re)emerging as one of the fastest growing content platforms for 2015. Freshen up your skills with metrics: CyberAlert created a wonderful resource called The 2014 Measurement Handbook for PR, Marketing and Social Media. Digital PR' Good stuff, Cyberalert! Ask Gini Dietrich.

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The Role of Technology in Social Media Management

The Proactive Report

Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK. MANAGING YOUR SOCIAL MEDIA PR CAMPAIGNS. Date: Thursday March 19 th 2015 (10 am PDT. Sally Falkow is a veteran of the PR industry. Host: Sendible. Special guest presenter: Sally Falkow (APR).

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The Role of Technology in Social Media Management

The Proactive Report

Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK. MANAGING YOUR SOCIAL MEDIA PR CAMPAIGNS. Date: Thursday March 19 th 2015 (10 am PDT. Sally Falkow is a veteran of the PR industry. Host: Sendible. Special guest presenter: Sally Falkow (APR).