PR 20/20

JULY 21, 2016

Editor's note: This post was originally published in June 2013. Update and manipulate web pages, and take care of quick fixes that may have at one time required developer help. Free yourself from the restraints of developer schedules and content management system (CMS) WYSIWIG editors to manipulate, test and evolve web pages.

How To 0

How To Web Resources Training 0

PR Conversations

APRIL 16, 2015

When Henry Ford said [in 1916] that “history is bunk” he was giving a password to creative amnesia, to a power of forgetting, which underwrites the pragmatic pursuit of utopia. This concept comes from George Steiner’s The Idea of Europe , published in 2015.). In 2014 he also published Glow Worms: biased memoirs of a global public relator.

Policies 40

Policies Public Affairs System Web 40

ZudePR

JANUARY 21, 2016

You’re an SME struggling with web marketing. Content marketing had been mushrooming and seemed to explode as 2013 turned into 2014. Not just websites either; wider web marketing as well. They’re usually aimed at me: someone working in the digital and creative industries. You Should Read This If. Truthfully.

Digg 104

Digg SEO System Reddit 104

Buzzstream

JUNE 16, 2021

In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.

Digital PR 160

Digital PR Film Instagram Writing 160

PR Conversations

APRIL 16, 2015

When Henry Ford said [in 1916] that “history is bunk” he was giving a password to creative amnesia, to a power of forgetting, which underwrites the pragmatic pursuit of utopia. This concept comes from George Steiner’s The Idea of Europe , published in 2015.). In 2014 he also published Glow Worms: biased memoirs of a global public relator.

Policies 40

Policies Public Affairs System Government 40

Stuart Bruce

SEPTEMBER 14, 2015

Web design and build is a huge growth area for PR agencies as service is increasingly combined with PR. Too often what you see is fantastic, creative implementation, but I’m left with a sense of ‘why’? Meanwhile, investment in search engine optimisation (SEO) has dropped year-on-year from 67% in 2013, to 53% in 2015.

Digital PR 60

Digital PR Training Report Social Media 60

Journalistics

JANUARY 3, 2016

In fact, the 10 most-popular posts for 2015 were posts from 2009, 2010 and 2013 respectively. Anyone publishing to the Web should understand Google’s standards for a Google-friendly site. Image Credit: “To Do List Chalkboard” by Mufidah Kassalias / Flickr Creative Commons). How can this be?

Blogging 64

Blogging Analytics Google Writing 64

Sword and the Script

DECEMBER 10, 2019

The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”. This unlikely union will create some of the most creative, impactful and best-in-class marketing the planet has ever seen. 29) A logical investment in creativity. “As

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Journalistics

JANUARY 3, 2016

In fact, the 10 most-popular posts for 2015 were posts from 2009, 2010 and 2013 respectively. Anyone publishing to the Web should understand Google’s standards for a Google-friendly site. Image Credit: “To Do List Chalkboard” by Mufidah Kassalias / Flickr Creative Commons). How can this be?

Blogging 40

Blogging Analytics Google Writing 40

Cision

NOVEMBER 24, 2015

In 2013, a photographer brought a lawsuit against BuzzFeed for the use of a photo he originally posted in Flickr. Taking frustration with this to the Web, YouTube star Hank Green expressed his opinions on the topic in a Medium article. Images: Marco Gomes , ·tlc∙ , Gage Skidmore ( Creative Commons ).

Examples 120

Examples Viral YouTube Infographics 120

Sword and the Script

JUNE 26, 2018

Host Kerry O’Shea Gorgone – who always sounds like she’s smiling – has recently interviewed marketers on topics including brands, metrics, personalization, content marketing, and even, occasionally, the value of creative in marketing. Can your PR firm bring big creative ideas and execute on them? Give our services a try.

Marketing 85

Marketing B2B Interviews Content Marketing 85

PR 20/20

FEBRUARY 6, 2020

Overview: First started in 2013, This Old Marketing is THE podcast for content marketers. Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. Sara, also at Drift, generates demand through web, email, and chatbots as a growth marketer.

Marketing 74

Marketing Conference Content Marketing Agency 74

Shift Communications

APRIL 2, 2015

Toward the end of 2013, I realized that I wanted to grow in a different direction. With client permission to access their Analytics account, we have the ability to point to situations where our efforts (be it a media hit, a syndication campaign, a social media campaign, etc) have tangible results –whether it’s web traffic or actual revenue.

Marketing 60

Marketing Data-Driven PR Analytics Training 60

ZudePR

MAY 31, 2015

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. Andy is the strategic director and co-founder of Orbit Media , an award-winning, 38-person web design firm in Chicago. Author of 27 Blogging from Paradise books. Internet lifestyle junkie.

Communications 81

Communications How To Blogging Content Marketing 81

Cision

MAY 8, 2015

Ranked fifth on Forbes’ Top 50 Social Media Power Influencers list in 2013 , he has had work featured in many prominent sites, including The Huffington Post, Social Media Examiner and Mashable. This mobile era of social media has given even more access for self-expression and being creative with their own world.

Mobile 120

Mobile Instagram Social Media Trends 120

Sword and the Script

JANUARY 12, 2016

A recent survey by the employment agency, The Creative Group , says corporate executives are increasingly inclined to pin the communications shop with such responsibility. Citing the democratizing effect of social media on the web, a mantra that “ everyone owns social media ” emerged a few years ago.

Survey 60

Survey Corporate Social Media Media 60

Sword and the Script

DECEMBER 11, 2018

8) Creativity over productivity. 2019 will finally be the year when creative concepts, PR, branding teams are held more fully accountable for downstream effects on brand search and performance marketing lift. Performance marketing companies will work to build out their creative capabilities. Creativity is back.

Social Media 91

Social Media Marketing Media Creativity 91

Sword and the Script

DECEMBER 15, 2020

Creative employee communications. “2021 will be the year of communicating creatively with employees – Zoom fatigue is real and it’s not going away any time soon. This will be similar to what happened to mainstream media when the web and digital really took off. Predictions posts around the web.

Marketing 168

Marketing Employee Content Marketing Training 168