2009 Books Communications Creativity 
Maxim Behar
APRIL 14, 2024
How do these different roles complement each other, and how do they shape your perspective on communications? And that's how I combine all the diverse activities that fill my day, but now they can be summed up with a single word – communications. What motivates you to share your experience and knowledge in the form of books?
PR Conversations
JUNE 28, 2020
The Fleishman Hillard development of PESO built (with acknowledgement) on the use of earned, owned and paid as a popular way of categorising – and integrating – media channels, as defined by Sean Corcoran of Forrester in December 2009. This image is shared via Creative Commons and credited to Spin Sucks.
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Masters in Communications
FEBRUARY 12, 2022
It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. Main Topics Quick Links What is Mass Communication?
Waxing UnLyrical
MARCH 31, 2019
AI is not inherently creative, nor is it good at crafting messages. Others can alert you to when you may have a communications issue, such as an emerging groundswell of negative comments. I see the ability to screen the huckster influencer as perhaps the greatest impact on communicators. Will people (e.g. AI will help save face.
Maxim Behar
NOVEMBER 23, 2020
The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. Mr. Behar, only a few days ago you were re-elected President of the World Communication Forum in Davos. What are the global trends in communications?
Stephen Waddington
DECEMBER 5, 2018
In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. It was a communication revolution. The findings are consistent with data published by Nick Davies in his book Flat Earth News.
ZudePR
MAY 31, 2015
You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. Author of 27 Blogging from Paradise books. My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run.
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