Remove Infographics Remove Pitching Remove Storytelling Remove Technology
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What is Technology PR?

5W PR

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

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How Data-Driven Storytelling Drives PR

ImPRessions - Crenshaw Communications

For many B2B technology brands, data is not only a business asset, but a PR tool. No one should underestimate the power of data for storytelling. Whatever the case, B2B and technology-based businesses are in an excellent position to use data-driven storytelling as part of a PR strategy.

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9 Ways To Up Your PR Game

Onclusive

It’s a great listening tool to ensure your pitches are targeted.” There is no doubt that PR now requires an increased awareness of technology and the ability to filter hundreds if not thousands of data points on a weekly basis. 1– Technological Curiosity. 3–Visual Storytelling.

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The Modern Press Release: How to Own and Amplify Your Brand Story With Multimedia

PRSay

and clearly articulates the who, what and why Includes compelling, high-quality visuals: photos, videos, infographics or data visualizations Features content that adds credibility and validation: unique data or research, testimonials or quotes from experts or executives Is formatted strategically (e.g. reveals,” “shows,” “announces,” etc.)

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What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

Once you identify a study and topics of interest, you can then take existing research and build your own infographics to showcase the information. Many of the programs you work on today require images, because you know that a picture is worth a thousand words and visual storytelling is powerful. I discovered.

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Why CEOs Should Invest in PR Attribution and PR Measurement

Onclusive

With digital convergence, PR and media communicators are no longer just the traditional writers of press releases or distributors of media pitches. New PR serves three pivotal roles to build your corporate brand and support your sales and marketing organizations: PR is digital storytelling through content and social amplification.

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6 Ways To Break Through The Noise In PR

ImPRessions - Crenshaw Communications

Public relations professionals are always seeking new ways to get their clients’ stories out – from pinning down the right message to crafting a perfectly tailored journalist pitch. That inflection point in his company’s history and his personal reasons for deciding as he did became the basis for our storytelling.

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