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How does a CEO’s Personal Brand Impact Corporate Reputation?

Onclusive

Brand and corporate reputation are now a key drivers of business performance – meaning that the desire for positive stakeholder sentiment has surpassed the importance of profit margins. Responding to crises In times of crisis, a CEO’s personal brand can either help or hurt the company’s reputation.

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Why You Need a PR Agency to Build a Crisis Communication Plan for Your Organization

Konnect Agency

Step 2: Define the crisis The next step is to define the types of crises your organization could potentially face, the vulnerabilities that exist within your organization, and the risks involved. Assess the impact each of these potential crises could have and how to directly address them.

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Crisis Comms, AI and Ethics: January Roundup

Burrelles Fresh Ideas

Boeing: Brand crises abound in January, and perhaps no one knows this better than the world’s largest aerospace company, Boeing. Resource: Chris Penn of Trust Insights published a great video on the importance of AI disclosure and copyright assertion. We hope you find this beneficial. Feel free to add your comments!

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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. Why is Crisis Management so Important to an Organisation. A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders.

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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It The closure affected both the park and the surrounding communities during the height of the summer visitor season. 19, burning about 95,000 acres.

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What Is Crisis Management And Why Its Important?

Prohibition

Knowing exactly what you’re going to say and do if a crisis occurs is important because every second counts during a crisis. When you are running your own company, there are many different types of crises that can occur. There are many different types of crises that can happen in the workplace.

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Brand crisis research: vaccine mandates, Striketober, & misinformation

NewsWhip

We discussed our latest brand crisis research around misinformation, worker strikes, and vaccine mandates and the key features of public and media interest during the October episode of the NewsWhip Pulse. Although this is not the norm, there are exceptions that fit the older definition of misinformation.

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