Contently - Strategy
SEPTEMBER 20, 2022
.” While many top-performing pages in the report were re-sharing sensationalized content or misinformation related to political issues, the lack of consequences faced by those page admins demonstrated the ease—and potential value—of plagiarizing viral content to reach a larger social audience. How to avoid plagiarizing content.
5W PR
JANUARY 29, 2024
It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. They want to create a future where security and ethics work together, where innovation saves lives, and where defense tech companies are seen as responsible partners working towards a safer world.
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Prohibition
FEBRUARY 13, 2024
It’s a reminder that responsible and ethical marketing practices are pivotal in this evolving digital landscape. TikTok-aligned music is the latest way for songs and artists to be found, through aiming to go ‘viral’ on the app. This dispute implies a potential shift in content creation strategies for TikTok marketers.
Burrelles Fresh Ideas
OCTOBER 3, 2023
While the kidfluencer phenomenon is undoubtedly intriguing, it raises critical questions about the ethics, regulations, and responsibilities surrounding the children in the spotlight, as well as the implications for the companies and parents involved. Companies must be mindful of ethical considerations and prioritize the child’s well-being.
ImPRessions - Crenshaw Communications
MAY 24, 2022
With its splashy headlines and viral tweets, consumer PR gets all the attention. For many of the B2B brands we represent we set up expert discussion panels that join a top client executive with other industry figures to explore trends and current issues. But a well crafted PR program can have a powerful impact on B2B businesses, too.
Newsfile
FEBRUARY 28, 2024
It helps organizations stay informed about their reputation, competitors, and industry trends. It helps PR professionals understand trends and public perception, engage with audiences, and address issues promptly. Newsjacking is a media strategy where a brand capitalizes on viral news stories to market itself.
PR in High Definition
DECEMBER 17, 2018
As the nights draw in and Christmas approaches, thoughts of 2019 planning are well underway but instead of looking to the future, we’re going to take a look back over the past year and highlight some of the key trends and events that have taken place in world of communications to give us some inspiration for the year ahead.
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