Agility PR Solutions

FEBRUARY 21, 2022

Search engine optimization is perhaps the best digital marketing strategy—It taps you to millions worth of free traffic. Not too long ago, website owners could easily make it onto Google’s first page by spamming keywords on their web pages. Google […]. That’s no longer the case. That’s no longer the case.

Google 143

Google SEO Engineering Web 143

Cision

JUNE 7, 2017

You Google them. They Google you. But, did you know that what people see when they Google you is within your control? Two years ago, if you typed “Christina Daves” (my name) into Google, the singer Christina Aguilera would be at the top of search results. ” She had all the “Google-Juice.”

Google 319

Google Reputation How To Television 319

Axia PR

JUNE 18, 2020

Search Engine Results Page is the web page rendered by search engines like Google to the searchers with a list of relevant URLs answering their search queries. The search engine algorithm walks through millions of websites to generate the SERP with best-matching results. Do you know what it means?

Engineering 116

Engineering Web Google Marketing 116

Buzzstream

JANUARY 26, 2024

So, Google and Yahoo have introduced new requirements to reduce spam and protect recipients from malicious messages. The quick summary is that Google and Yahoo’s new email standards will be effective starting February 2024. Google will notify the sender of the error (along with an error code).

Google 133

Google Guidelines SEO Reputation 133

Deirdre Breakenridge

DECEMBER 5, 2014

Laurie is the founder of HashAtIt.com, which is an easy to use search engine for hashtags. I want HashAtIt.com to become known worldwide as being like a Google search engine, but for #hashtags. The post Q&A With Laurie Paolone, Founder of HashAtIt.com, The Hashtag Search Engine appeared first on Deirdre Breakenridge.

Engineering 413

Engineering Pinterest Social Media Radio 413

Onclusive

MARCH 4, 2015

A couple weeks ago I had the express pleasure of meeting up with Sally Falkow, founder of Meritus Media, at the PR News Google Conference in San Francisco. Industry Insights & Trends content creating content Google Meritus Media PR PR Tech PRTech quality content Sally Falkow search engines'

Google 150

Google Engineering Conference Trends 150

Axia PR

NOVEMBER 21, 2022

Younger audiences are using the social media platform for casual searches, Google reports. While TikTok isn’t an actual search engine, some people in the younger generation see it as one. We all know of it, but do we know how powerful it actually is, especially for Generation Z? The popular app first came in 2016 and has since grown.

Engineering 62

Engineering Google Social Media Video 62

Axia PR

OCTOBER 3, 2023

Google's autocomplete search predictions operate like free advertising space on the world's most popular search engine. Strategically optimize for autocomplete to boost your website traffic and convert more leads online. When relevant keyword phrases pop up in the user’s search, companies receive prime visibility to countless people.

Google 62

Google How To Engineering Advertising 62

Axia PR

MAY 5, 2021

Get approved by Google and level up your search engine results with ethical, honest, and accurate SEO practices. To rank on top of the Search Engine Ranking Pages (SERPs) and maintain your consistency, you should know about ethical SEO practices. Online visibility is the most integral aspect of any business’s mission to expand.

Engineering 62

Engineering SEO Ethics Google 62

Cision

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google frequently changes its algorithms, and several minor updates are rolled out each year, which make their presence felt without any prior announcement. Google Fred Update. Image Source: [link].

Google 259

Google Digital PR Mobile SEO 259

HMA Public Relations

JULY 22, 2022

A Google official recently revealed that 40 percent of Gen Z consumers prefer social media platforms like TikTok and Instagram over Google when searching online. Find out more in today's post from Justin Liggin.

Social Media 81

Social Media Engineering Media Instagram 81

ImPRessions - Crenshaw Communications

MARCH 20, 2024

As someone who started my career ghostwriting blogs at a PR agency, I’ve long been fascinated by the relationship between PR and search engine optimization (SEO). Technology – For a website to be successful in terms of SEO, it needs to be search-engine-friendly and technically sound. What is SEO?

SEO 203

SEO Engineering Google Examples 203

PR 20/20

JANUARY 6, 2023

Practice search engine optimization. Search engine optimization, or SEO, is the practice of capitalizing on keywords to drive users to your website. Some include: Google Search Console. You can also add these keywords to your existing website content to help boost its search engine ranking. Answer the Public.

Engineering 86

Engineering SEO How To Resources 86

The Proactive Report

DECEMBER 16, 2014

That means you have to learn how Google operates and keep up with their constant tweaking of the algorithm. So Google counts links from other sites to your content and weights the value of those links. Jill Kocher, search-engine-optimization expert. Content Marketing Online PR digital PR google online PR Penguin SEO'

Digital PR 154

Digital PR Google SEO Content Marketing 154

PR News

OCTOBER 11, 2018

The main culprit this time is Google. In “Project Strobe: Protecting your data, improving our third-party APIs, and sunsetting consumer Google+,” the search engine leader says, among other things, it’s phasing out Google+.… Did you read its Oct. 8 blog post? … Continued.

Google 105

Google Data Blogging Engineering 105

Contently - Strategy

OCTOBER 3, 2024

Whether you’re a seasoned SEO content strategist or just getting started, or you’ve hired a SEO strategist from Contently’s talent network , using the software at your disposal can make the difference between getting lost in the search engine shuffle and rising to the top of the rankings. Likely, you are already using it.

SEO 102

SEO Content Marketing B2B Tools 102

Contently - Strategy

SEPTEMBER 19, 2023

Google Perspectives is bringing a fresh new angle to mobile search results. The new feature is part of Google’s ongoing efforts to shift its search algorithm away from a strict focus on keywords and toward a more nuanced understanding of search intent. Wait, What Is Google Perspectives? Not exactly.

Google 52

Google Strategy Reddit SEO 52

The Proactive Report

JUNE 27, 2014

A few weeks ago I wrote about how the Google Panda 4.0 It’s a sad comment on the state of the PR industry when a search engine has to teach us how to write press releases. They should have been policing the quality of the releases on the wire long before Google wielded the big Panda stick. update was affecting PR content.

Google 174

Google Industry Guidelines SEO 174

Cision

MAY 6, 2015

The perfect metric isn’t something you’ll read in the Cision Blog or get from analytics software, it’s something you vet by understanding the expectations for PR to your business and then engineering measurements that quantify how you are doing relative to those expectations. tool like Google Analytics.

Engineering 120

Engineering How To Measurement Analytics 120

The Proactive Report

JUNE 29, 2015

Google has acknowledged and confirmed that the “Phantom Update” many publishers suspected had occurred in May is real. The update is about how Google assesses content quality and there were changes to its core ranking algorithm in terms of how it processes quality signals. Quality Content Checklist.

Google 100

Google Training Engineering Web 100

Ishmael's Corner

AUGUST 5, 2018

Google is once again in the news for a decision on China. According to the news report, Google is considering a move to re-enter the China market, this time with a search engine that capitulates to government authorities. Techniques For Effective Business Communications.

Google 78

Google Communications Storytelling Government 78

Melissa Agnes

MAY 7, 2014

A look at Google Glass’s privacy issues and terms of service by Judith Delaney, attorney. On April 15, 2014, Google had a one day sale of its Google Glass. This beta version cost $1,500 a pop that you had to pay by using Google wallet. For the past year or so Google has been testing the Google Glass beta prototype.

Google 214

Google Privacy Data Video 214

Cision

JULY 22, 2016

By now, you’ve probably heard how Google Analytics can help PR and marketing professionals expand their reporting capabilities, telling a much more holistic story about target audiences. As with most tools, Google Analytics can provide a lot of data. Use Annotations. Plus, having diverse traffic sources improves SEO.

Analytics 120

Analytics Google Measurement SEO 120

Agility PR Solutions

DECEMBER 9, 2018

Sixty-four percent of marketers who participated in a recent survey from SEO technology firm Moz about local search trends, strategies and tactics said that local search results on Google act as their business’s “homepage”—but one-third of them find local rankings too complex to understand or control.

Local 85

Local Google Marketing SEO 85

PR Job Coach

MAY 16, 2010

Increasingly search engines like Google and Bing are becoming the first destination of choice for companies and their search firms and human resource professionals when looking for people to recruit or vetting job candidates. The chief dilemma for the job seeker is to how to make sure you can be found through search engines.

Engineering 158

Engineering How To Google Web 158

Presspage

NOVEMBER 13, 2017

was just taking off, with Facebook, Twitter, and most importantly Google, spreading their influence into the media industry. One of the tools that greatly enabled this is Google News, a product launched by Google in 2006. With Google News, brands could now become legitimate providers of news. What is Google News?

Google 94

Google Guidelines SEO Engineering 94

The Resolution Blog

JUNE 18, 2018

AnswerThePublic presents questions being asked on Google around specific topics. Sophie has poured her audience insight knowledge and tips and tricks of AnswerThePublic into new eBook ‘Audience Insight in the age of Google’. Insight tools such as our own ‘ Answer The Public ’ have helped hugely in this area. link] Not ready to buy?

eBook 120

eBook Google SEO Data 120

Prowly

NOVEMBER 25, 2022

Ask yourself this: when people search your business name on a popular search engine like Google, what […]. SEO reputation management, or online reputation management (ORM), is a proactive marketing tactic where you strategically manage the online information that your target audience comes across when searching for your brand.

SEO 200

SEO Reputation Engineering Google 200

Melissa Agnes

FEBRUARY 19, 2015

As I’m sure you’ve heard, Google and Twitter have reached a deal that will allow Google to once again index tweets in real-time. This means that relevant and timely tweets may appear in your Google search results. But what does this mean for your crisis management? Now Twitter is added to the mix and the impact.

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Google Crisis Crisis Management Crisis Communications 165

Contently - Strategy

MAY 20, 2024

In fact, nearly 50% of shoppers today begin their research with Google —so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers. When you optimize your website’s tech aspects, you make it easier for search engines like Google to find, crawl, and rank it.

SEO 98

SEO Engineering Content Marketing Google 98

Agility PR Solutions

DECEMBER 10, 2023

Search engine optimization (SEO) is the practice of enhancing a website’s visibility on search engines like Google, Bing, and Yahoo. It involves various strategies and techniques to rank higher in organic search results, ultimately driving more traffic to a website.

SEO 110

SEO Engineering Google Strategy 110

Cision

APRIL 27, 2015

I started writing this piece with the intention of sharing “best practices” for using Google Analytics to measure PR. Google Analytics without an understanding of its mechanisms is useless hammer. The first question you might have before we dive into Google Analytics is “how much of GA is free?”

Analytics 120

Analytics Google Measurement Data 120

Melissa Agnes

JANUARY 29, 2015

Your website’s search engine optimization is an important crisis preparedness strategy, amongst other things. And I’m not the only one who thinks so, Google thinks so as well. Google has actually started to penalize websites that don’t provide mobile users with a mobile-friendly experience. Tweet this!)

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Axia PR

JUNE 20, 2019

Many companies want to believe that search engine optimization is a thing of the past. Google changed its algorithm. So, while SEO has changed, it remains a critical factor in your company’s ranking on Google. How to easily boost your company’s SEO. This is far from true.

Engineering 48

Engineering SEO Google Company 48

Konnect Agency

JUNE 8, 2022

This list of tactics is endless, with search and social advertising, email and SMS marketing, organic social posting, search engine optimization. These metrics are easily measured by having Google Analytics installed on your website and proper UTM terms attached to your digital content. User Journeys.

Analytics 52

Analytics Google Measurement Advertising 52

Shift Communications

DECEMBER 26, 2016

As one of the only public relations agencies that is a Google Analytics Certified Partner, we are always looking to see how we can use Google’s tools and programs to strengthen both our PR and marketing teams’ efforts. Google Trends, Google Correlate and Think with Google are three of the tools we use most often.

Google 98

Google Data Pitching Tools 98

Contently - Strategy

JULY 7, 2022

B2B content marketers may groan at the thought of optimizing their brilliantly written, carefully crafted copy for search engines. Appealing to Google’s spider is necessary, but it doesn’t always top the list of favorite things to do. Google Analytics. Let’s start with the most obvious, Google Analytics.

Content Marketing 144

Content Marketing SEO B2B Tools 144