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McDonald’s Serves Up Failure and Fries in Business Storytelling

Ishmael's Corner

Every PR agency and internal PR function strives to communicate positive stories about the organizations it supports. When we capture storytelling assets for one of our clients, no one proactively comes forth to share the time that something went horribly wrong. The invention didn’t see the light day.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. How do you know what’s working?

Training 195
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The 20 Responsibilities of PR and What They Entail

Onclusive

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email. Data Journalism.

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10 Networking Events for PR Professionals

5W PR

Beyond purpose, it addresses critical industry topics like AI, employee engagement, the future of work, and more. International Journalism Festival The International Journalism Festival in Perugia, Italy, is Europe’s largest annual media event.

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The 21 Responsibilities of PR and What They Entail

Onclusive

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Internal Communications. The truth is that internal communications are really important to how things get done in any organization. Data Journalism. Media Training.

Training 370
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Brand journalism case study: How the University of St. Thomas covered the largest Division III Football Game in U.S. History

Communications Conversations

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. It was, essentially, an internal newspaper for the University of St.

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Taking control of the narrative — After all, it’s my story!

The Hoffman Agency

By Shipra Shukla, Intern. Journalism to PR — not so obvious! The information and experiences shared by other interns and employees via Hoffman’s blog helped me to decide that this was the right place. I was particularly fascinated to learn more about the Periodic Table of Storytelling.