Tue.Nov 15, 2022

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6 Steps to Launch Your Small Business or Start-Up PR Campaigns | Business Wire Blog

Business Wire

Small business and start-up professionals wear many hats. You manage the budget, payroll, inventory, website, social media channels, marketing campaigns – and more – all while overseeing your team and providing top-notch customer service. So it’s no surprise that public relations may be pushed to the back burner.

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ICON 2022 Recap: How DE&I Helps Optimize Talent and Build Teams for the U.S. Military

PRSay

As a young man from the small Caribbean island of Saint Vincent who moved to the United States, Anselm A. Beach saw a TV commercial that inspired him to join the U.S. Army. He was drawn by the importance of defending the country, he said. Now a senior adviser to the Secretary of the Army for Diversity and Inclusion, and Deputy Secretary of the Army, Beach said his career has been “a testimony to the opportunities available through military service.”.

Nonprofit 131
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Crisis communications insurance with Bob Dietzel | On Top of PR

Axia PR

In this episode, Bob Dietzel, co-founder of KMRD Partners, joins host Jason Mudd to discuss corporate crisis insurance. In this episode you’ll learn what crisis insurance is and what it covers, who can tell you more about your crisis plan, how the insurance works, and why it's important to have. Tune in to learn more!

Insurance 113
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3 ways to leverage social listening to manage a PR crisis

Agility PR Solutions

Crises happen. And they happen when we least expect them. This is why it is so important to invest time, money and resources in prevention. While you can’t always prevent a crisis, you can always be prepared. A company that prepares its crisis management plan when the waters are calm is much more likely to […]. The post 3 ways to leverage social listening to manage a PR crisis appeared first on Agility PR Solutions.

Crisis 85
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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NewsWhip Job application process

NewsWhip

What you can expect from us. Looking for your next role is time-consuming. It shouldn’t be frustrating as well. We want to be clear and transparent through the steps of our interview process. It may differ slightly from role to role but the framework will remain the same: 1. Application. We are looking for people who have the skills and experience to really add to our Team.

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B2B Content Amplification in 2023: A Sure Way to Get More out of Marketing’s Investment in Content 

Sword and the Script

75% of marketers say they don’t spend enough time on B2B content amplification because they don’t have time (77%) – they are too busy making more content they also won’t have time to amplify. If you’ve been in marketing for any length of time, you know this drill: Someone has an idea for an ebook, guide or white paper. It’s assigned to a writer with strict orders that you need it yesterday.

B2B 78
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Most brands and retailers say they aren’t prepared for new digital transformation challenges

Agility PR Solutions

With the pace and complexity of operations in digital retail rising rapidly, most brands feel inadequately prepared to deal with new digital disruption challenges—fewer than half of retailers believe they can effectively manage all aspects of their digital operations over the next twelve months, new survey research from next-gen industry insights firm Incisiv finds.

Retail 85
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Making Procurement A Little More Personal

HMA Public Relations

While many in the PR industry have steered clear of government work due to the new business development process, government contracts have been a part of HMA clients since the '80s. Scott Hanson discusses government work and shares a recent procurement experience in this blog post.

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Coffee with a Journalist: Emma Kershaw, PEOPLE

OnePitch

Today on the podcast we’re joined by Emma Kershaw. Emma is a contributor to PEOPLE Magazine along with being a contributor at Cosmopolitan, Apartment Therapy, BuzzFeed, and other publications. Click below to follow Emma Kershaw on Twitter and Instagram. During the episode, Emma starts by talking about what it’s like to pitch articles as a contributor, weeding through trend pitches in her inbox, why it’s important to share all the details about new products before they launch, and more.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Honorary Consul General Maxim Behar at the Festival Kreol in Victoria, the Republic of Seychelles

Maxim Behar

In the capacity of Honorary Consul General of the Republic of Seychelles in Bulgaria, the PR expert Maxim Behar attended the opening night of the Kreol Festival in the Capital Victoria. The cultural event was about clearly showing the deep roots of Seychelles traditions in a modern sounding. At his event, Maxim Behar met with the President of the Republic of Seychelles H.E.

Tourism 64
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Mark’s words on LinkedIn – Government messaging on austerity

Mark My Words

In some ways the return to austerity is being messaged cleverly. The level of cost-cutting being trailed will have a human toll and a political cost, earning the ire of both the anti-tax right and the anti-cuts left. However, not so long ago Cameron and Osborne won a majority from a similar platform, and this programme also positions the government as fiscally responsible grown-ups, a badly needed break from the previous two regimes.

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How to navigate client planning for a new year

Solo PR Pro

The new year is right around the corner, and, of course, you know what that means. It’s time to start thinking, if you haven’t already, about what’s in store for 2023. When it comes to planning for a new calendar year with your clients, every solo PR pro seems to tackle the process slightly differently. We caught up with Kathy Casciani , principal of Azul Communications, and Susan Stoga, cofounder of Carson Stoga Communications , to learn more about how they’re readying themselves and their clie

How To 58
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Honorary Consul General Maxim Behar meets President Ramkalawan in the State House in Victoria

Maxim Behar

Maxim Behar, Honorary Consul General of the Republic of Seychelles in Bulgaria, attended the Opening Ceremony of the Annual Honorary Consuls’ Conference at the State House in Victoria. Among the distinguished guests were the President – Wavel Ramkalawan, governmental officials, and Honorary Consuls of the Seychelles worldwide. Maxim Behar had the opportunity to catch up with his colleagues from all over the world and to discuss new ideas on how to promote the Seychelles as a tourism destination

Tourism 52
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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Women in the Workplace 2022

Institute for Public Relations

This summary is provided by the IPR Center for Diversity, Equity, and Inclusion. LeanIn and McKinsey & Company explored the current state of gender diversity in the workplace. A survey of over 40,000 employees was conducted in 2022 along with a series of interviews with women of diverse identities, including women of color, LGBTQ+ women, … Continue reading Women in the Workplace 2022 → The post Women in the Workplace 2022 appeared first on Institute for Public Relations.

Survey 52
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Honorary Consul General Maxim Behar takes part at the opening of Festival Kreol

Maxim Behar

In the capacity of Honorary Consul General of the Republic of Seychelles in Bulgaria, the PR expert Maxim Behar attended the opening night of the Kreol Festival in the Capital Victoria. The cultural event was about clearly showing the deep roots of Seychelles traditions in a modern sounding. At his event, Maxim Behar met with the President of the Republic of Seychelles H.E.

Tourism 52
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Consumers Support Brands that Align with Their Social Values

Institute for Public Relations

USC Annenberg examined which issues consumers believed would be most prevalent in 2023 in the “USC Annenberg Relevance Report.” A survey of 900 U.S. adults was conducted in 2022. Key findings include:— 41% of respondents said they are planning to increase their active support of the causes they believe in.— Mental health and abortion causes … Continue reading Consumers Support Brands that Align with Their Social Values → The post Consumers Support Brands that

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Honorary Consul General Maxim Behar meets with the President at the Opening Ceremony of the Annual Honorary Consuls’ Conference of the Republic of Seychelles 2022

Maxim Behar

Maxim Behar, Honorary Consul General of the Republic of Seychelles in Bulgaria, attended the Opening Ceremony of the Annual Honorary Consuls’ Conference at the State House in Victoria. Among the distinguished guests were the President – Wavel Ramkalawan, governmental officials, and Honorary Consuls of the Seychelles worldwide. Maxim Behar had the opportunity to catch up with his colleagues from all over the world and to discuss new ideas on how to promote the Seychelles as a tourism destination

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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How to Make Some Noise on Social Media with Andrea Owen – Growing Social Now

wiredPRworks

How do you make some noise in today’s super noisy world? Andrea Owen, host of “Make Some Noise” and author, tells us how she broadcasts via podcasting [with 4 million downloads!] and social media. Listen in to get inspired and encouraged to Make Some Noise on Growing Social Now with Barbara Rozgonyi! What we talked […]. The post How to Make Some Noise on Social Media with Andrea Owen – Growing Social Now appeared first on wiredPRworks.

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It Will Take a Global Village

Flatiron Communications

The sense of purpose was palpable within the vast expanse that showcased the scores of governments, NGOs, industry players, and academics seeking to equitably solve the existential crisis that climate change has created around the globe. Over two weeks, they descended on the Egyptian resort city of Sharm El-Sheikh for the annual UN Climate Conference (aka COP 27) to ratchet up the sense of urgency needed to save the planet, equitably for all of its inhabitants.