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How to manage corporate reputation with PESTLE analysis

Onclusive

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. The post How to manage corporate reputation with PESTLE analysis appeared first on Onclusive.

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How To Make A Killer Content Calendar

ImPRessions - Crenshaw Communications

For example, you may plan for a company’s product launch to generate a press release, a social post linking to the press release across social channels, a social post with a top media placement across social channels, and an in-depth blog post for the company website. After, you can build out the corresponding content. .

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Why a business case may be the missing key to securing your PR budget

Onclusive

If you’re a communicator tasked with getting budget approval for the PR department, read on to learn how to develop a business case that you can use to get the resources and support you need to achieve your goals. Want to learn how to build a strong business case for PR? What is a business case?

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What Does PR Stand For?

PR Fuel

You earn it with your company’s activities, product launches, events, and updates. This is a one-or-two page document that highlights something new or different your company is doing. You can share relevant company information with them like product launches, events in their communities, and important updates.

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Navigating the Waters of Client Testimonials

Cision

An obvious answer is that good client testimonials speak to the success of big projects or product launches that occurred because of their partnership with your company. In general, any time a client can attest to your value to them, that’s worth documenting. How do you ask for a testimonial?

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Top 3 Ways Pharma Can Better Leverage Twitter in Marketing

ISEBOX

Through it all, we’ve tried to offer some tips and tricks on how to nail social media. True, we did tell you about how to formulate an FDA-Approved Tweet , but that post was more about creating the content. Start by identifying the life sciences conferences, disease awareness days, product launches, and other events you want to cover.

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What Is the Best Time to Send a Press Release?

PR Fuel

A press release can garner the attention of the press, bloggers, and other entities to help promote your product, service, or business. You’ve taken the time to create an awesome document, but when is the best time to send a press release? It could be a product launch, hiring a new CEO, etc.