Critical Mention

MARCH 15, 2019

While automatic mobile formatting works well on platforms like Instagram or Twitter, on Facebook it may leave you with poor user experience, including poorly cropped images and hidden copy. Alexa Lemzy is the blog editor and customer service maven at TextMagic. Make your Facebook page mobile-friendly. Until next time!

Mobile 109

Mobile Social Media Marketing Media 109

PR in High Definition

JULY 22, 2019

For the uninitiated, the term deepfake refers to artificial intelligence (AI)-powered technology that synthesises imagery and voices to present something that didn’t occur, usually in video form – imagine a convincing video of yourself that has been edited so someone adds a voiceover for something you didn’t say. Not this time.

Media 74

Media Viral Video Newspapers 74

PR 20/20

JANUARY 15, 2019

Without a refreshed outlook and adoption of current marketing trends and technologies, you can’t expect to outperform last year. Consider top personas, your company or service’s value proposition and how you’ll actually target them (personalized ads, reaching out via LinkedIn, targeted email nurturing campaigns). How Can I Apply It?

Trends 57

Trends Marketing Software Video 57

Stephen Waddington

DECEMBER 30, 2019

The internet has fragmented into a series of closed networks operated by platforms including Facebook, Google, Instagram and Twitter. It’s indicative of the fact that outside of customer service, social media engagement has largely become a paid activity. This is followed by LinkedIn (76%), YouTube (69%), and Instagram (63%).

Government 103

Government Education Print Ethics 103

Sword and the Script

JANUARY 7, 2020

You can monitor Twitter, Facebook, YouTube and Instagram. The company has 4 out of 5 stars, based on 214 reviews on G2 at the time of this writing. I perused several of these and noted some accolades for customer service and also some squabbles over sales agreements.

Tools 83

Tools Comparison Media System 83

Karen Freberg

JULY 18, 2017

Instagram has done the same thing as well as adding their own stickers and geolocation. Messenger is being used in a variety of different ways, like customer service. 8 Writing Tools for Social Media (Hootsuite). How to write a social media video script (HubSpot). Video and photo replies are now available on IG.

Social Media 40

Social Media Resources Media Case Study 40

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. There are so many thoughtful contributions – from people working on both the in-house and agency sides. No one has really cracked that code yet.

Marketing 190

Marketing Content Marketing Data Social Media 190

Norton's Notes

FEBRUARY 17, 2015

The act of writing the customer’s name on their take-out drink allows Starbucks staff to develop a more personal relationship with their customers, and therefore more satisfactory customer service. Through the use of a webcam and ‘unique kiss-detection technology’, an outline of your pursed lips are imprinted.

Social Media 28

Social Media Newspapers Customer Service Facebook 28

5W PR

JULY 15, 2020

An Apple media kit from 1993 even included physical slides showcasing their newest technologies. Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company. What to Include in a Media Kit?

How To 176

How To Media Guidelines Pitching 176

Buzzstream

JANUARY 5, 2024

They typically use a mix of public data, crawling technologies, and databases to find and verify email addresses. Enter the account of the person you wish to search under Accounts, and then in the Words section, try words like: Gmail Contact me Email me Write me Snov.io If you aren’t a robot, it will display the email address!

How To 83

How To LinkedIn Tools Google 83

Cision

NOVEMBER 16, 2015

Reassess technology. In case you missed it, technology changes at a pretty rapid pace — particularly communication platforms such as social media channels. Ignoring the way that these different types of technology change could make your marketing or communication plans far less effective.

Measurement 120

Measurement Resources Technology Examples 120

The Stalwart Blog

APRIL 26, 2020

I’ve learned more about technology in the last three weeks than I’ve known in the last five years. Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram. I like your graphic behind you. Steve Smith: Yeah. I recommend this.

Crisis 78

Crisis Local Facebook Social Media 78

Cision

APRIL 18, 2016

This appears to require a set-up from Page settings although as of this writing Facebook hasn’t released documentation on the feature. As far as content goes, this is a differentiating feature although it remains to be seen how cost prohibitive this technology is. Test it out by writing to m.me/cisionglobal Shared Media.

Facebook 0

Facebook Mobile Analytics Advertising 0

Sword and the Script

JANUARY 16, 2024

Effectively I treat these like an analyst briefing of sorts and write up an assessment based on the session. As a professional services leader, he says he struggled to find technology built around his team’s needs – especially those that would help his firm manage media relationships.

Software 140

Software Pitching System Analytics 140

Stephen Waddington

FEBRUARY 12, 2019

Facebook has a strong and growing platform of services including Instagram and WhatsApp. Automation Technology is useful to make sense of data and create content for the internet, but you can’t and shouldn’t ever automate a conversation. Instead technology is used to enable practitioners to work smarter and offer new services.

Publicity 79

Publicity Community Pinterest Reputation 79

Cision

MAY 21, 2015

A podcast featuring discussions at the intersection of business, technology & culture hosted by Chris Saad and Brian Solis. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. 5) Pam Moore.

Social Media 120

Social Media Marketing Pinterest Media 120

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. Is to say, “Okay, my creative writing degree from Ohio University hasn’t equipped me for this experience.”

Ethics 78

Ethics Employee Communications System 78

Stuart Bruce

OCTOBER 30, 2014

That means you’re welcome to tweet, Instagram, Vine or Snapchat at will. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. It’s 86% for Twitter, 98% for Instagram or 100% for Snapchat. I see three main drivers.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148