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3 Strategies for Overcoming the Internal Struggle of Crisis Ready Resistance

Melissa Agnes

I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle.

Internal 133
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3 Steps to a Data-Driven Internal Communications Plan in 2021

PRSay

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. While this is not always possible due to resources, you might try teaming internal communicators up to examine each other’s area of control. Nobody plans to fail. They just fail to plan.

Internal 187
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The Importance of Crisis Planning for 2022

PRSay

We have experienced firsthand how a crisis can significantly and quickly impact business operations. Companies can prepare by evaluating the crisis process, team, tools and resources they have in place. Establishing a solid understanding of your key audiences makes it easier to meet them where they’re at during a crisis.

Crisis 195
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International Perspectives From PRSA’s Global Affairs Committee

PRSay

We asked him how recent events have influenced international perceptions of the United States and its brands, and how the COVID-19 crisis has affected global communications. Many global organizations have had to think regionally in this crisis, and their messages have had to be tailored regionally as well.

Internal 100
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Crisis Comms, AI and Ethics: January Roundup

Burrelles Fresh Ideas

In another incident, an Atlas Air Boeing 747 cargo plane caught fire moments into its flight from Miami International Airport on January 18. And on January 20, a Delta Air Lines Boeing 757 plane lost a nose wheel as it was taxiing for take-off from Hartsfield-Jackson Atlanta International Airport.

Ethics 96
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7 Signs You’re Not Ready For A PR Agency

ImPRessions - Crenshaw Communications

Bringing on an external resource for public relations is a big commitment for any business. A common aspect of the fuzzy-goals problem is a lack of internal alignment on the agency role or goals. Also, while internal alignment is important, there shouldn’t be too many chefs in the PR kitchen. You need instant results.

Agency 333
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The Plane Truth: Why Pittsburgh International Airport Is Breaking Its Own News With ‘Blue Sky’

PRSay

When a mainstream news outlet allocates reporters, resources and publication space to an article on the travel industry nowadays, it’s often because a crisis is involved — whether it’s a passenger getting dragged off a flight or a 10-month-old French bulldog dying in an airplane overhead storage bin.

Internal 103