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How to Constructively Approach a Reputational Crisis in PR

PRT Submitted Articles

In this post, Sophia Halkidou shares how to discern when a problem is a reputational crisis, and advises on how to remedy it from a PR perspective.

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What’s The Difference Between PR And Reputation Management?

ImPRessions - Crenshaw Communications

The terms “ public relations” and “reputation management” are sometimes used interchangeably. Gartner calls reputation management “the practice of influencing stakeholder perceptions and public conversations about an organization and its brands.” So what is the difference between PR and reputation management?

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What to do during a PR crisis and how to move on

Onclusive

Before, during and after a PR crisis, information and communication are key. There are very few crisis situations where less communication is better. That’s why media monitoring, sentiment analysis and competitive intelligence gathering are your best friends in a time of crisis. DON’T avoid a crisis. DON’T go to extremes.

Crisis 367
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How to Recover from a Reputation Crisis and Rebuild Your Brand

Prowly

A whopping 88% of brand executives view reputation risk as a top strategic business concern, according to a survey by Deloitte. When a reputation crisis hits your company, you must take action to rebuild your public image. So, how […].

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How to manage corporate reputation with PESTLE analysis

Onclusive

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. Decide which actions to take with the goal of enhancing your corporate reputation.

Analysis 195
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How to Write a Crisis Press Release (Examples and Templates)

Prowly

Crisis communication can make or break a brand’s reputation, whether it’s a product recall, a data breach, a natural disaster, or a public relations nightmare. What is a crisis press release? This is where the power of a strong press release comes into play.

Examples 104
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What to Do When an Old Crisis Resurfaces

Ronn Torossian

An old PR crisis can negatively affect a company’s reputation and profits. Some companies are unsure how to respond when faced with such a situation, which can be quite daunting. To do this, companies should have a PR crisis […] The post What to Do When an Old Crisis Resurfaces appeared first on.

Crisis 195