Reputational Risk: When Should you Implement your Crisis Strategy?

Cision

We all have a crisis strategy in place, but how do we know when the right time is to activate it? Crisis ManagementThis piece lays out the perfect tools to help prepare you to recognize when it's time.

Why Boeing’s Reputation Radar Failed

ImPRessions - Crenshaw Communications

Boeing’s PR crisis deepened this week as a fuller picture emerged of its handling of serious problems surrounding the 737 Max. It’s not unusual that Boeing CEO Muilenberg viewed his crisis in the context of his short-term responsibility to employees and shareholders.

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Can PR Take Ownership Of Reputation?

ImPRessions - Crenshaw Communications

In business as in life, reputation is everything. Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience.

How To Restore A Public Reputation

ImPRessions - Crenshaw Communications

Can they win back their reputation? It may sound paradoxical, but from a reputation point of view, Huffman should hope that she spends time in jail. The post How To Restore A Public Reputation appeared first on Crenshaw Communications. CC BY-SA 3.0.

Assessing Potential Crisis Counselors

Ronn Torossian

No matter the industry, your brand is likely to face some form of PR crisis at one time or another. One strategy for ensuring this is hiring a crisis and reputation management consultant, or […]. The post Assessing Potential Crisis Counselors appeared first on.

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Commercial Real Estate (BOMA): Reputation Management and Crisis Preparation

Reputation Us

No matter how sophisticated your business operations appear, in today’s world, it’s not IF a crisis will occur, but WHEN. While you can’t anticipate a crisis, you can be prepared for one. Attendees learned how to: Prepare for a crisis.

How to bolster your reputation online

PR Daily

A new survey from Clutch reveals many businesses aren’t proactive enough in protecting their reputation. How are you defending your reputation online? Getting happy customers to leave positive reviews of your products and services can be crucial to developing a strong online reputation.

Away CEO Steph Korey Needs a Lesson in Reputation Management

PR News

It's painfully clear that the luggage company's senior leadership, especially its co-chief executive Steph Korey, needs a lesson in reputation management. The post Away CEO Steph Korey Needs a Lesson in Reputation Management appeared first on PR News.

Reputation and Crisis Management: “Trust Me On The Sunscreen”

Reputation Us

Our Advice: Protect Your Reputation. When it comes to safeguarding your company’s reputation or preparing for an unexpected crisis, think of it like putting on sunscreen. On the other hand, some crisis situations—like having an intense sunburn—can be mitigated all together by taking some simple precautions with a risk management plan. For this reason, any solid reputation management plan should have three components: Understand your current reputation (i.e.,

2019 year in crisis: Boeing’s poor PR leads to sky-high reputation damage

Agility PR Solutions

Boeing’s mishandling of the 737 Max crisis is almost legendary. The post 2019 year in crisis: Boeing’s poor PR leads to sky-high reputation damage appeared first on Agility PR Solutions. Analysis Public Relations crisis

Report: PR pros aim to increase online reputation monitoring

PR Daily

What people say about your organization can either bolster or erode your brand reputation, especially in the digital media landscape. Two-thirds of small business PR pros use social media to keep tabs on their organizations’ reputations. Crisis Communications PR reputation

Crisis & Reputation Management Top Financial Services Concerns

The Proactive Report

Almost all (99%) of the executives polled in the 2015 Makovsky Wall Street Reputation Study said this has made it increasingly difficult for the financial services industry to rebuild reputation over the past 12 months. ONLINE REPUTATION MANAGEMENT.

A Clinical Look at Huawei’s Reputation Management

Ishmael's Corner

The post A Clinical Look at Huawei’s Reputation Management appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Note: A version of this essay appeared in EE Times. Beleaguered. That’s the word that seems tethered to Huawei these days. Yet, “beset with difficulties” doesn’t quite capture what the telecom giant is experiencing.

4 PR gaffes that jeopardize your reputation

PR Daily

When crisis strikes, and the reputation of your business is questioned, there’s so much to do. Sometimes, it can take months or years before your reputation is restored. FREE DOWNLOAD: Keep your cool in a crisis with these 13 tips ]. Crisis Communications PR

2020: The Year of the Reputation

Reputation Us

QUESTIONS : Is corporate reputation a focus for your organization in 2020? According to the 2019 DHM Research and ReputationUs study , 93% of consumers say a company’s reputation is important when they choose among products and services of similar quality and price. Corporate reputation is now a strategic intangible asset that affects an organization’s: Financials. Identify reputation vulnerabilities and opportunities. Hey executives!

Is your crisis plan itself a crisis waiting to happen?

Agility PR Solutions

PR professionals know all too well that threats to a brand’s reputation can emerge any time, any place. Is yesterday’s crisis plan—in a binder on a shelf—really the most effective way to prepare in today’s day and […]. Analysis Public Relations crisis

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LISTEN UP! How Listening Reveals Reputation

Reputation Us

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it.

“The Wolf” (Pulp Fiction) – Reputation Management Before Crisis

Reputation Us

There is no universally approved or formal title for professionals who perform immediate crisis support. Often used titles include “PR Pros” or “PR guy or gal,” or generally speaking, “Crisis people” (e.g., “ Wells Fargo ‘s PR people were spinning this crisis into a positive for the bank.”). We recently revisited these monikers and developed a more appropriate title, “ Reputation Manager.” Need a Reputation Manager?

4 Reputation Threats Organizations Should Monitor in 2020

PRSay

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. In today’s world, being prepared with a comprehensive crisis plan is no longer enough.

When The Crisis PR Guy Is The Crisis

ImPRessions - Crenshaw Communications

There’s not a major corporation today that doesn’t have a small army of PR and reputation experts helping it navigate a tricky media and government relations landscape. This is the most important part of protecting a corporation from reputation damage that starts inside.

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How can you rebuild a damaged reputation?

PR Daily

“Which office do I go to get my reputation back?” Donovan was innocent, but not everyone seeking to repair their reputation is. Preventing a crippling blow to your reputation takes a tactical crisis plan, which needs to be catered to the specific situation.

Reputation Ransom: The Latest Cyber Security Threat

Reputation Us

More than ever, the “actors” are tapping into your ethos and pathos by threatening to adversely affecting your company’s reputation. Two recent news items underscore the point: Extortion Scam Threatens Website Owners With Reputational Damage. Send Bitcoin or your company’s reputation is TOAST! But what can these actors actually do to hurt your reputation? Overall, where is your company most reputationally (yes, new word!)

LISTEN UP! How Listening Reveals and Strengthens Reputation

Reputation Us

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation. ReputationUs advocates that listening is vital to be a successful organization—and your company’s reputation depends upon it.

2020 Reputation Earthquakes: A Preparation Kit for the Shakes, Rattles & Rolls

Reputation Us

Political stakes are high, corporate trust is low (according to a recent Gallup Poll ), consumer confidence in companies to protect them in the event of a cyberattack is waning (according to recent DHM and RepUs study ) and the public relations industry (according to PRNews ) predicts crisis preparations will be a top priority. In other words, there are clear indicators that “reputation earthquakes” are coming this year. 2020 REPUTATION “EMERGENCY PREPARATION KIT”.

Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash

Reputation Us

A crisis that strikes a credit union makes for colorful and familiar headlines these days, from embezzlements to cybersecurity. In the process, your credit union’s reputation may take an unfortunate hit. A reputation audit is like having a full-body MRI.

KFC Crisis Response Is A PR Win

ImPRessions - Crenshaw Communications

It’s not the worst reputation crisis that can happen to a food chain (just ask Chipotle ), but for a chicken restaurant to run out of chicken not only opens to door to competitors, but it makes its management look incompetent. in its response to the mini-crisis.

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How to safeguard your reputation in a crisis

PR Daily

Reputations are won or lost in the moment after a crisis. Whether you win or lose, your reputation is far more within your control than you might think. Crisis is the moment of choice—where your destiny is determined one way or the other. Crisis Response.

Repairing Trust: Reputation Management and Crisis Communications

Shift Communications

How do we know what to fix in a PR crisis? In previous posts, we’ve shared the basic crisis triangle : Respond with knowledge, speed, and ownership. To develop a more effective crisis communications strategy, we need to understand trust. When a crisis occurs, it’s generally because of two very broad reasons: something we’ve said, or something we’ve done. What constitutes a crisis in each branch of trust, in each of the cores?

Uber CEO Hopes to Remake the Brand’s Reputation

Ronn Torossian

The post Uber CEO Hopes to Remake the Brand’s Reputation appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Crisis PR Media Relations PR Firm PR Inspiration Public Relations 5WPR PR AgencyThe past two years or so have been a rough road for ride-sharing company, Uber.

The Do’s and Don’ts Of Handling A PR Crisis

Flack's Revenge

Your company’s hard-won reputation is an immeasurable asset. A PR crisis could ravage your reputation, and any number of potential developments can trigger one. There are ways to reduce the impact of a PR crisis, the best of which is to prepare for one.

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How to protect your online reputation with PR tactics

PR Daily

What is the best way to safeguard your reputation online? Jon Goldberg of Reputation Architects recently spoke on this subject to PRSA Western District Conference in Phoenix. RELATED: Learn how to prepare, defend and promote your organization during a crisis. ].

SoftBank tries to rebuild its reputation, Airbnb vaguely vows to verify listings, and how social media magnifies a crisis

PR Daily

Now CEO Masayoshi Son is trying to rebuild the brand’s reputation. Why it matters: When it comes to protecting your reputation, actions matter more than words. According to the data, users are much more likely to share a crisis story on social media than when talking to friends.

Company Lessons for a Crisis Simulation

Reputation Us

The Crisis Training “Top Seven” A few weeks ago we managed a mock crisis simulation at one of our client’s premises to test their crisis communications plan. The post Company Lessons for a Crisis Simulation appeared first on LTPR.

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3 ways for companies to defend their reputations online

Agility PR Solutions

Most of us have heard the famous phrase, “It takes many good deeds to build a good reputation, and only one bad one to lose it.” Unfortunately, these days, you don’t have complete control over your own reputation. Public Relations crisis

5 tips for a successful crisis simulation

PR Daily

This same philosophy applies to crisis preparation. Organizations that adhere to this philosophy are better able to preserve and protect their reputation when the next crisis hits. Most organizations have a designated group of leaders tasked to handle a crisis.

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Analyzing First Responders In Crisis PR

ImPRessions - Crenshaw Communications

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. Five crisis PR first responses. See this fascinating Wired article for a deeper peek into the inner mechanisms of crisis PR.

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Implementing an Offensive Crisis Management Strategy

Ronn Torossian

No matter your industry, the ultimate goal of crisis management is to salvage your organization’s reputation – and your bottom line – when faced with a negative or threatening situation. The truth, however, is that exceptional crisis management has a much loftier goal.

How to use your reputation in a crisis, not destroy it

Public Relations Sydney

The post How to use your reputation in a crisis, not destroy it appeared first on Public Relations Sydney. The success of any business – from banks to online shoe stores, including social media influencers, hinges on their authenticity.

Crisis Management for Influencers

Ronn Torossian

A brand must be prepared for a possible reputation crisis caused by its influencers or spokespeople. To be as prepared as possible, here are some steps to take should a reputation crisis occur. The post Crisis Management for Influencers appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Brand PR Crisis PR 5WPR CEO Crisis PR Agency PR Agency Public Relations

5 ways to overcome a reputational crisis

PR Daily

But until the college experienced a yearlong whirlwind of bad news and a federal civil rights investigation, it hadn’t really felt the trauma of full reputational crisis. Do the right thing: Preserving reputation through a year-long crisis. ,” Reese tells how Lehigh marshaled its strengths and confidence in its mission to overcome an emergency that threatened to cause serious damage. The crisis didn’t seem like much of a threat to Lehigh at first.