Stephen Waddington

MAY 19, 2020

In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied. Those insights will lead to better briefs to inform creative and content. Radio, television and streaming are also holding up or growing. Sneeze guards top the list.

Crisis 151

Crisis Government Energy Community 151

PRSay

AUGUST 12, 2016

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Critical Mention

MAY 13, 2020

Public relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

Communications 78

Communications Radio Sports Social Media 78

Konnect Agency

APRIL 6, 2021

With many businesses and industries creatively learning to adapt to the “new normal,” some have seen great success. The unique circumstance inspired more people to get creative by picking up new hobbies to keep busy and seek entertainment sources. amid the home cooking boom.

Travel 52

Travel Film Guidelines Consumer 52

PR Conversations

AUGUST 7, 2014

This year—partly thanks to the refrigerators that sent out their own spam emails, television sets sending unauthorised data into the cloud and smart LED bulbs leaking passwords as well as light—the conversation around wearable and connected devices has gained some traction.

Publicity 87

Publicity Ethics Technology Government 87

Stephen Waddington

JANUARY 4, 2021

Many are creative and highly original (Facebook, PwC, Trendwatching and We Are Social are standout), but most are marketing guff. Thanks to Daniel Eckler for scouring the internet and collating reports. I’ve skimmed them all so that your don’t have to, but decide for yourself.

Trends 155

Trends Technology Television Banking 155

The Resolution Blog

JULY 30, 2019

To shine against all the noise, you need to be extra creative. It’s first offering to the world was a simple photo of an egg sporting the caption “Let’s set a world record together and get the most liked post on Instagram.” Airbnb even took the campaign to the 2017 Superbowl with an accompanying television ad. million). “If

Instagram 120

Instagram Examples Brand Branding 120

Barokas

FEBRUARY 22, 2018

Each country’s “team” sported matching track suits as announcers introduced them to the crowd, all while the Winter Games anthem played in the background. The show mixes fun athletic competitions with all the drama that ensues when dozens of attractive singles go ‘looking for love’ on national television.

Banking 60

Banking Television Survey Sports 60

Waxing UnLyrical

AUGUST 12, 2015

With its invention, people could listen to music, news and sports wherever and whenever they wanted. They wanted entertainment, sports and news and, given its portability, the transistor radio fulfilled those needs. The sales process is a creative one. They lived further away from where they worked.

Radio 40

Radio Mobile Media Sports 40

ZudePR

JUNE 6, 2016

8: Dan Slee (Birmingham, UK)​ Dan runs a shared learning space for creative communications professionals. According to Nielsen, the average American spends 158 hours each month watching television(!!). When my mind is overloaded for some reason, I start watching TV series (instead of doing sports). That's 1,896 hours per year.

Writing 114

Writing Social Media SEO Blogging 114

Cision

MAY 21, 2015

Jaffe Juice is an industry thought leader and author of Life after the 30-second spot, Joseph Jaffe’s unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity. 29) John Dennis. Smart Time Online. It’s time for you to PRODUCE YOUR AUTHORITY! 42) Andrew Youderian.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Transatlantic television became possible. It’s this creative and editorial understanding that is at the heart of the public relations process.

Media Relations 115

Media Relations Media Print Newspapers 115

PRSay

MAY 5, 2016

Along the same lines, many brands have chosen to announce their rosters first via social media as a soft launch and have held their campaign creative and activation plans for a bigger, more formal PR play at a later date. How can PR pros working in sports or other industries begin preparing for an Olympic year with Rio 2016 coming up?

Sports 60

Sports Pitching Print Local 60

Masters in Communications

FEBRUARY 12, 2022

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina.

Ethics 52

Ethics Communications Print Television 52