How Sports #PR has Changed for the Better (Mostly)
JUNE 25, 2018
This is even more evident in the sports world. Sports organizations would conduct their PR through traditional forms of media; newspapers, television, billboards, things like that. When your favorite team signed a big player, you could read about it in the newspaper and there might be a television campaign highlighting him/her. When people share these posts and use hashtags, it doesn’t cost sports teams like Manchester United anything.