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3 Essential PR Trends to Monitor in the New Year and Decade

PRSay

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. According to recent studies , it’s been proven that consumers feel more loyalty to brands that make a positive social impact. Yet, in reflection, so much has changed.

Trends 165
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Getting hired and ahead in marketing and PR

Stephen Waddington

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

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Qualify Hard; Close Easy: Leads in Unscripted Marketing Links

Sword and the Script

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. Between three and five corporate departments weigh in on B2B purchases, on average, according to recent research from LinkedIn.” .

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Future of PR: 2020 edition

Stephen Waddington

A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. The issue of gender pay has continued to be explored since the IABC study with notable work by Linda Aldoory, Bettina Beurer-Zuellig, Glen M. Broom, David M.

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Get to Know Minnesota Business Magazine: Interview with Editor Steve LeBeau

MaccaPR

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. How should corporate public relations professionals approach Minnesota Business with a story idea? really care about - the monthly. Star Tribune , and.

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Maxim Behar in The Career show podcast

Maxim Behar

You can't do that sort of thing in a newspaper or on TV. My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak. Host: Then in those years when you were in the plant you made your first newspaper? Maxim: Yes.

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Account Coordinator to Agency VP, Julie Tangen Reflects on Her Career Progression

Offleash

After earning my bachelors degree in journalism I traded my dream of penning columns at a newspaper for a 9-5 job with benefits in order to provide for my family. However, it was at this company that I got to know a regular customer who worked in corporate communications at Hewlett Packard. and the rest is history.

Agency 40