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The 6-Step Guide to Creating a Thought Leadership Content Program

Contently - Strategy

Cigna VP Uses Social Media to Discuss Affordable Healthcare Katya Andresen is Cigna’s Chief Digital and Analytics officer. She used LinkedIn to share her thoughts on making healthcare more affordable. The executive team is one place to start, but great candidates may exist at all rungs of the corporate ladder.

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5 Strategies to Prevent Security Breaches

Reputation Us

Limiting your hospital’s vulnerability to a loss of security and reputation. Last year’s litany of patient data mega-breaches hit some of the most well-resourced and advanced healthcare entities in the country, including Anthem, Beacon Health, CareFirst, Community Health Systems, Premera and others. .

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

Gigantic multi-national and trans-national corporations have no respect for borders or governments. Yesterday Philips talked about its new digital marketing strategy and how it would take data from its connected healthcare devices to provide insight for its marketing. Corporate social responsibility isn’t philanthropy.

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World Communicators Want Your Questions

Landis PR

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20.

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Brands Bungle Response To Michael Cohen Scandal

ImPRessions - Crenshaw Communications

This week two sophisticated corporations faced an unwelcome PR challenge. It described the deal as related to its need to understand “a wide range of policy issues,” including “regulatory reform at the FCC, corporate tax reform and antitrust enforcement.” Novartis is a $50 billion publicly traded corporation.

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World Communicators Want Your Questions

Landis PR

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20.

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2022 Brands in Motion: Global Ethics Insights – Rebecca Wilson

Ethical Voices

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016.

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