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PR Lessons From The Bungled Equifax Crisis

ImPRessions - Crenshaw Communications

Public relations people like to talk about anticipating or “getting in front of” a crisis; in fact, for a taste of a real-life crisis simulation, check out this stress-inducing story by The New York Times ‘ Sapna Maheshwari. And what can we learn from how Equifax handled the crisis? How did it escalate?

Crisis 149
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Greening Your Future: Expert Climate Insights for Earth Month and Beyond

Stern + Associates

Read on to discover ten climate and energy experts Stern represents who are showing organizations and governments how to invest strategically, find purpose, take decisive action and influence others to build a cleaner and safer future, during Earth Month and beyond. If we exist for more than short-term gain, what “more” do we serve?

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Helsinki, Finland – Growth Path Ahead

Landis PR

Energy and sustainable tech are other fast growing sectors. The slowdown in inflation is explained in particular by falling energy prices. It is not advisable to have an employee of a communications firm present in the interview situation. For instance Google and Microsoft both have large data centers in Finland.

Radio 64
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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

As noted in our post on long-form content , a CEO can help influence a corporate image as well as build a personal brand through regular video communications. Video can be very revealing, and small things like darting eyes, a robotic tone, or nervous energy can be magnified on-camera. An expression of corporate values.

Video 149
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Stress calories: what to eat during crises

Reputation Antistress by Sergii Bidenko

I am sure you will find something interesting from this interview and take it for personal use. When a crisis tries to "eat" a person, they look for something to eat. When a crisis tries to "eat" a person, they look for something to eat. Sergii Bidenko: During crises, people need strength and energy to fight stress.

Energy 52
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Behind the Headlines With Travis Bullard

Cision

When a crisis hits, is your team scrambling to come together or prepared with a plan? Travis Bullard, director at APCO Worldwide, says the preparation before a crisis is more important than what you do when you’re in the moment. How did you get your start in corporate communications? How did you handle it? As President John F.

Crisis 120
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Behind the Headlines With Josh Culling

Cision

says it’s more important to add value with your crisis communication than to try and spin the issue. In this interview, he shares the steps your brand should take when a crisis arises, how to use social media in your crisis communication plan and why you need to avoid cliché statements when dealing with crises.