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Is Your Corporate Website Still the Right Place to Designate as Your Crisis Communications Home Base?

Melissa Agnes

With the growing use of social media to follow brands, rather than navigating to the brand’s corporate website, should your corporate website still be used as your crisis communications home base? One you should aim to think through within your crisis preparedness. This is a good question.

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Crisis Communications & Social Media When “It” Hits the Fan

PRSay

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Do you really want someone known as @shroomy0021 managing your corporate communications? With greater frequency, they are also broadcasting your crisis live on Facebook or Periscope.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Crisis Communications.

Training 370
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Communication Challenges for your PR Team in 2023: World Communication Week

The Proactive Report

If the communication coming from the company is misconstrued or misunderstood, you could end up in a world of hurt. There are many instances of corporations falling short with their communications. Your PR team needs to be ready to address any crisis that starts on social media and escalates to other traditional media.

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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail.

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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

When we published the first “Public Relations Handbook” in 1967, the notion of social media, influencers, YouTube, Instagram, Snapchat, podcasts and search-engine marketing did not exist. Rereading our original chapter on crisis communications underscores the changes that have taken place in corporate America and public relations since then.

Handbook 190