NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . Alert consumer brands to emergent reputation threats . Predictive Media Relations .

Media 88

Media Data Reddit Crisis 88

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Adherence to privacy regulations.”. Technology doesn’t sleep.

Communications 120

Communications Crisis Internal International 120

Sword and the Script

JANUARY 14, 2020

We provide resources that help those businesses thrive, and in turn, enable consumers like you and me to keep our vehicles on the road safer, longer through proper maintenance and repair. Internally, we were faced with disparate technology systems and metrics that made it hard to create a baseline and goals for our team.

Marketing 79

Marketing Data Wireless Industry 79

Practical Law Construction

APRIL 20, 2022

Not all charging networks are accessible to consumers. The holy grail of universal access to all public charging points will require much greater interoperability between charging point operator systems and mobility service providers. These include: Accessibility and interoperability issues. Unequal distribution of charging points.

Government 52

Government Mobile Data Local 52

Beyond PR

MARCH 20, 2018

As consumers become warier of digital ads that infringe on their privacy, brands must think of ways to relate to their customers without appearing to intrude on them. Is there an opportunity for brands to get ahead by establishing themselves as privacy-conscious, at a time when targeted — even invasive — ads are the norm?

Privacy 69

Privacy Brand Branding Instagram 69

Sword and the Script

DECEMBER 26, 2023

Authentic storytelling continued to excel “For PR, authentic storytelling will continue to excel as consumers seek honest, genuine experiences and solutions. The prevalence of AI will increase but best, consumers and journalists will come to expect it, along the lines of having eco-friendly packaging. ” ~ Prof.

Writing 190

Writing Communications Marketing B2B 190

Contently - Strategy

APRIL 14, 2021

For consumers, this means those sneakers are less likely to stalk you around the internet just because you browsed Zappos one time. ” As a result of such concerns, consumers are disabling cookies, using ad-tracking and ad-blocking software, and complaining to regulators. For brands, however, it means a paradigm shift. In the U.S.,

Privacy 96

Privacy Google Advertising Advertising 96

PRSay

JANUARY 16, 2020

The rise of AI technology, fake news as a weapon, a divisive political climate and a growing panoply of third-party perils are just a few of the factors contributing to the evolving reputational threats that companies will have to reckon with in 2020.

Reputation 180

Reputation Privacy Banking Ethics 180

Landis PR

DECEMBER 4, 2023

Although change is certainly an inevitable part of life, it can still be quite challenging—and even intimidating—to adopt new, increasingly more intelligent forms of technology as they emerge in the marketplace. Plus, popular marketing AI tools like chatbots, marketing automation and CRM systems have been around for years.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

ReimaginePR

SEPTEMBER 21, 2016

Consumers will have no choice but to comply and stay within the boundaries of the new police state that used to be known as the wide open web. For example, Australia’s privacy laws safeguard against personal data being stored offshore where it’s out of the law’s reach, but this would be in direct violation of the TPP.

Telecommunications 120

Telecommunications Privacy Software Data 120

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. Consumers trust others of similar ilk.

Social Media 90

Social Media Marketing Media Creativity 90