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Flying into PR

The Hoffman Agency

Normally, I don’t dare entertain the self-comparison LinkedIn invites this late at night, but I’m in London, so it’s around 8 a.m. I studied journalism and literature and thought nonstop about telling compelling stories that could conjure up emotions and connect people. By Mariah Botkin, Intern. in the U.S.,

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Journalists step up their digital game

The Resolution Blog

Overall, Google aims to "promote innovation in digital journalism" and invest in improving journalist's digital skills. Want some inspiration on a creative way of using Google Adwords? The press gang is upping their digital game to continue to be relevant with our digitally savvy audience. Google Alerts.

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Collision’s Audacious Return to Toronto

Flatiron Communications

The second was a bit more in the weeds: “Play-to-Earn: Creative Ways to Make Money.” As impressed as the number of fourth estate influencers, they pale in comparison to the volume of venerable VC firms looking for potential portfolio companies. It bowed on the Content-Makers Stage with an SRO audience of 1000+. They don’t care.

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The Old “New Media” and Marketing Tools with Novel Twists [UML]

Sword and the Script

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. By comparison, users make an estimated two trillion searches on Google per year. Is your PR agency bring creative ideas to the table? So, what exactly is a visual search ad? Talk to Us!

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What Do You Get When You Cross Media Trends with Customer Support and Investor Relations? PR Tech Sum: Business Wire, Meltwater, Onclusive, Cision, TrendKite

Sword and the Script

Onclusive released a report called the 2019 Global Journalism Report , which it says “analyzed 2.1 The comparison to Meltwater makes a lot of sense to me, but Kantar Media is focused paid, rather than earned, which is the focus Cision defines for investors in this presentation. new research from staffing firm The Creative Group shows.

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11 Shrewd PR and Marketing Predictions You Can Bank On

Sword and the Script

Co-creativity, a PR ecosystem. “We We are moving more and more to a co-creative environment, and as such, our ability to understand audiences and bring them together for shared purposes of doing good is going to be a critical feature of an evolving PR industry in the coming year.”.

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In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By Similarly, and though we don’t use the terminology, big businesses hire panels of marketing agencies too – PR, creative, SEO, social, digital, advertising.

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