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5 Reasons Not To Cut PR In A Recession

ImPRessions - Crenshaw Communications

What stands out is how poorly the “preventive-focused” companies fared in comparison to others. In comparison to advertising, PR is both more cost-effective and more flexible. But consumer spending has continued to grow. The most successful businesses? In uncertain times, intangibles like brand trust are even more valuable.

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Behind the Headlines with Jennifer McDermott

Cision

Just a few months ago, Jennifer McDermott joined finder.com , a personal finance comparison website, as the Communications Manager. finder.com is a personal finance comparison website that is all about helping people make better financial decisions.

Travel 166
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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. When it comes to our digital work, we excel in complex and hard-to-reach audiences. .

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Why the ‘Cheaper’ PR Agency Is the Worst Value

Bianchi Biz Blog

Adding insult to financial injury, the automaker also lost valuable customer loyalty, goodwill and even potential sales, as owners shared their bad experience with friends and neighbors. It’s a fast and easy way to make a comparison. The disappointed owners took their cars back to the dealer to get them repaired.

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Surprisingly, Tangible Information Remains a Driver of IR Website Traffic from Wall Street

Beyond PR

Part of the pitch for selling an IR website (since the dawn of time) has been to “express your financial brand and narrative.” Now in its fifth year, this exclusive study asks investors 30 tactical questions regarding how they consume your shareholder communications content. Perhaps the issue is the definition of “tangible.”

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How Often Do Institutional Investors Visit IR Websites?

Beyond PR

When I am seeking to access financial data. This makes sense considering that the key financial data is very redundant on their Bloomberg terminals, etc. This makes sense considering that the key financial data is very redundant on their Bloomberg terminals, etc. How shareholders consume shareholder communications content.

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Do Institutional Investors Use IR Websites for Their Due Diligence?

Beyond PR

This implies that the IR website is not a highly trafficked data tool for your current analysts, but certainly they do check in to see what new content you’ve added to expand your “financial narrative.” In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). Question 4 coming soon. Since 2012, the study has evolved.