Sword and the Script

MARCH 21, 2023

It’s easier than schlepping eggs to the town commons to train for wool. The banking community has some unique dynamics… Scar tissue. The financial crisis of 2008-2009 still haunts many of us; Frayed nerves. It’s not because there’s gold “backing it up.” That ended long ago. But it’s just paper. They lost confidence.

Banking 81

Banking Financial B2B Web 81

Deirdre Breakenridge

OCTOBER 20, 2015

How can I improve my teaching to better train my students? Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications. Among programs that do incorporate digital training, social media is typically listed as an elective. Agreed wholeheartedly!

Education 150

Education Training Course Social Media 150

Burrelles Fresh Ideas

MAY 30, 2023

Designing your content to be used by everyone who wants to serves your ethical duty to inclusivity and extends your potential engagement reach. Take the time to train your PR team in accessibility issues. It is respectful, ethical, and more effective to put effort and consideration into each of your content types.

How To 40

How To Ethics Education Creativity 40

Waxing UnLyrical

MAY 1, 2020

And relationship building begins with consistent communications that puts community building at its core , well before an organization is in crisis mode. Because once a crisis hits, everyone and their brother is trying to get your attention. ”) to pseudo relational (“let us be your fake music therapist!”)

Crisis 82

Crisis Community Ethics Groups 82

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. I never imagined I would be Twitter verified!

Interviews 105

Interviews Ethics Government Internal 105

Reputation Us

JANUARY 4, 2016

Last year’s litany of patient data mega-breaches hit some of the most well-resourced and advanced healthcare entities in the country, including Anthem, Beacon Health, CareFirst, Community Health Systems, Premera and others. Strategy #2: Have a Crisis Communications Plan that Includes Social Media.

Strategy 60

Strategy Healthcare Crisis Communications Crisis 60

Prohibition

DECEMBER 13, 2021

A crisis is distinguished from routine disruptions by its potential for threat and harm to the reputation or physical assets of an individual, organisation or community. Crisis management requires a company to take steps to avoid disaster, manage the crisis and recover from it as quickly as possible. Personnel crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Stuart Bruce

FEBRUARY 21, 2015

Training and education - and of course formal training courses rightly earn you recognition with 10 points for each day of the course, you can get even more points for completing a CIPR recognised qualification. CIPR social media ethics round table – 5 points. CIPR public relations Training'

Case Study 60

Case Study Conference Training Wikipedia 60

Solo PR Pro

AUGUST 2, 2022

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” Debra Bethard-Caplick (DBC): Adjunct Instructor, Loyola University School of Communications since January 2020. DePaul University College of Communications, 2011 – 2022.

Education 107

Education Course Nonprofit Resources 107

Sword and the Script

APRIL 2, 2019

The legal community, and more specifically the in-house effect on law firms bear insight. I’d like to believe, PR agencies that specialized in crisis communications can identify here. The irony is, like many GCs, in-house communications and marketing people often grow up in an agency. Sound familiar?

Agency 97

Agency Trends Marketing Survey 97

PR Conversations

MAY 1, 2017

Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication.

Crisis 63

Crisis Crisis Management Leadership Training 63

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. presidential election, which means misinformation and deepfake advertising will rise, putting pressure on communicators to combat false narratives. It’s like trying to lay down pipe before you even dug a ditch.

Writing 198

Writing Communications Marketing B2B 198