wiredPRworks

MAY 13, 2022

Does managing social media sometimes feel like running a marathon? Listen in as Allan Schoenberg, Chief Communications Officer at Vinson & Elkins, shares lessons from his job as a top communicator and his passion for running to help you enjoy your job more, stress less, and keep running in the race we call social media marketing.

Social Media 52

Social Media Corporate Communications Media 52

Cision

SEPTEMBER 19, 2017

And you hear journalists complain about this lack of differentiation in how the PR community pitches them. The Cision 2017 Global Social Journalism Study provides some very tangible insights into the social media perception and behaviors of journalists. Architects” are the most pro-social group of journalists.

Social Media 247

Social Media How To Media Journalism 247

PRSay

FEBRUARY 16, 2024

Across airwaves and oceans, on flight lines and frontlines, Department of Defense (DoD) communicators are there, telling the story of America’s military. We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course.

Public Affairs 87

Public Affairs Communications Radio Television 87

Stern + Associates

AUGUST 30, 2023

When it comes to successful social media strategy, it can be easy to get caught up in the daily loop of trends, breaking news, and how to make your company come across in the best possible light. And it’s not just about external communication, either; it also helps companies with the challenges of talent recruitment and retention.

Social Media 99

Social Media How To Media Employee 99

Stern + Associates

MAY 8, 2023

Social media has become an essential integrated marketing channel for B2B companies. According to a survey by Content Marketing Institute, 95% of B2B marketers use social media to distribute content. Need help boosting your brand’s social presence? Avoid hashtags like #sternmarketingstrategy2023.

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B2B Social Media Company SMB 111

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Per its description : “This program serves as a bridge, connecting the needs of PR and communications entities with the skill sets of journalists and other professionals eyeing a transition. Absolutely!

Communications 192

Communications Sports Journalism Fashion 192

Communications Conversations

SEPTEMBER 21, 2021

So today I wanted to showcase 8 wonderful women who are making a big impact in the social media world here in Minnesota–for a number of different reasons. Gabriela Winkels, social media associate manager, Land O Lakes. We could all stand to champion our young talent a little more, publicly, here on social media!

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Social Media Marketing Media Insurance 146

Stern + Associates

NOVEMBER 13, 2023

As we head into 2024, communications professionals are taking stock of what’s changed and what they’ve learned in the past year. So, what changed in 2023 when it comes to executive visibility and the ways company leaders communicated with stakeholders? But the way executives communicate and the channels they use are always evolving.

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Trends Communications Conference Leadership 117

Remote PR Jobs

OCTOBER 11, 2022

Social media and PR are no longer separate entities, but rather building blocks that work together to produce stellar results. Specifically, social media can help you craft a PR campaign that will grow your brand awareness and help you stay competitive in the industry. 1 Social Media Allows you to Easily Track Results.

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Social Media Media Product Launch LinkedIn 130

Deirdre Breakenridge

JULY 22, 2019

Social media continues to capture time and attention. Here are some of the stats revealing how much people participate in social media; where they spend their time; what they like to do and how often. Social Media Workshop in Princeton, NJ. Social Media Workshop in Princeton, NJ.

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Social Media Media Interviews Instagram 177

Stern + Associates

DECEMBER 8, 2022

With an ongoing need for companies to cultivate trust with customers, building an executive’s social media presence is a critical way to communicate company values in a humanized and authentic way. Understand why creating a social media strategy is important for your brand and your executive.

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Social Media Strategy How To Media 86

Deirdre Breakenridge

JUNE 25, 2019

Of course, communication plays a large part in a leaders’ success. With a passion for communication that builds bridges and genuine relationships, one question during the chat session stood out in my mind. How can leaders communicate more effectively through social media?”

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Social Media Media Leadership Community 184

Stern + Associates

MAY 22, 2024

That requires a proactive marketing and communications strategy to promote your brand and visibility. The Power – and Necessity – of Storytelling Having an interesting narrative is crucial to any organization’s communication strategy, but is even more important for a nonprofit.

Nonprofit 81

Nonprofit Strategy Communications Conference 81

Business Wire

AUGUST 1, 2017

Although it can get confusing when scrolling down a long list of numbers, it’s important to pay attention because some of those numbers can help amplify your social marketing efforts. Nowhere is this more evident than on social media platforms. The key is knowing which metrics matter most.

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Social Media Measurement Marketing Media 191

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

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Social Media Trends Media Instagram 156

Critical Mention

MAY 21, 2020

Some leagues and politicians have mused about fan-free arenas others have mentioned the possibility of allowing a select group of fans to enter stadiums. Instead of being able to talk to other fans at bars, tailgates or games, more fans will shift to social media to communicate with fans, teams and brands.

Sports 111

Sports Social Media Media Groups 111

Deirdre Breakenridge

MARCH 13, 2020

Your customers, employees, partners, the media and other important constituents are looking to you for helpful information. Unfortunately, a lot of the communication shared in uncertain times ends up confusing and frustrating these groups even more. It’s time to FEEL First in your communication.

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Communications Ethics Travel Employee 297

Cision

JUNE 8, 2015

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. You must remember communication basics.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

PRSay

OCTOBER 17, 2022

in the southwest part of the state that includes the Gulf Coast city of Naples, Trish Robertson, APR, is using every communications tool at her disposal to help restore voters’ trust. On Twitter , she helps Edwards communicate clearly about voting. Another process we went through was securing verifications of our social media.

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Communications Video Social Media Facebook 185

Communications Conversations

JANUARY 30, 2020

For the last few years, I’ve been developing a “Social Media Trends” presentation in January that I’ve now given more than 20 times. While I don’t proclaim to be a trend-spotter, I do keep up with social media trends each week–mostly because I have to! For this blog. Louis Park.

Social Media 139

Social Media Trends Media Internal 139

Stern + Associates

DECEMBER 21, 2023

This has been driven by the constant churn of social media, with every new story or cause resulting in a demand for a corporate position. Before having leaders comment on social media or to the press, executive communications professionals should think about your core customers. What Will Our Customers Think?

Communications 105

Communications How To Employee Corporate 105

Wadds Inc.

OCTOBER 5, 2023

United Nations public relations leader Melissa Fleming provides insights on communicating accurately and effectively to counter false narratives, inspire compassion and enable positive change. Just 13% of citizens globally have access to a free press, most get their news from social media platforms which prioritise engagement over accuracy.

Communications 98

Communications Crisis Social Media Storytelling 98

Solo PR Pro

AUGUST 24, 2021

Put differently, four in 10 communicators have no idea what content their audiences want to read. Consider the current situation for today’s social media specialist or manager who’s in charge of developing content for a company’s channels. Develop a customer focus group. It makes sense if you think about it.

Social Media 105

Social Media Media Survey Meeting 105

Buchanan PR

FEBRUARY 14, 2024

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Social media chatter moves even faster.

Healthcare 63

Healthcare Crisis Communications Crisis Communications 63

Deirdre Breakenridge

FEBRUARY 5, 2019

Modern Communicators need to FEEL and THINK before they communicate. Millennials, for example, face the pressure to be “perfect” and we’re also seeing a spike in depression, anxiety and suicide rates amongst this group.

Communications 208

Communications Ethics Groups Video 208

Stern + Associates

APRIL 28, 2023

As we wrap up Earth Month this year (and yes, it’s an entire month, not just one day on April 22), we at Stern are wrapping up another 30 days of special focus on sustainability communications on behalf of our clients. An organization that addresses sustainability only when necessary isn’t doing a great job in inspiring public confidence.

Communications 102

Communications Employee Corporate Strategy 102

Cision

JULY 26, 2017

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. Parents -> (All Parents by age group of kids and personas, Moms by age group of kids and personas). Member groups. Social Targeting on Snapchat. Books and literature.

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Social Media How To Insurance Insurance 233

Stern + Associates

FEBRUARY 4, 2022

are expected to spend more than $20 billion on social media advertising. But social media success can’t hinge on sponsored posts and paid ads alone. Four secrets to ensure our clients’ social media strategies work smarter—not harder—than their competitors’. Does this post make sense for social?

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Social Media Strategy Media Nonprofit 62

Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. I’ve watched them both grow into fabulous communicators and leaders! Now, she’s crushing it at Best Buy in social media marketing. I give you 15 up-and-coming social media and communications rock stars!

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Social Media Agriculture Marketing Media 128

Cision

NOVEMBER 21, 2016

Influence and influencers are frequent topics of discussion for marketers and communication professionals. We perceive social media platforms and other means of digital amplification as tools with incredible potential, yet we know very little about how effectively and by what mechanism influence occurs. Bonding Social Capital.

Social Media 120

Social Media How To Media LinkedIn 120

Buchanan PR

MARCH 8, 2023

BeReal has taken the social media landscape by storm, accumulating tens of millions of users within the past year. Since the app doesn’t feature sponsorships or advertisements, communicators must get creative if they want to utilize it. BeReal’s premise leaves comms pros wondering where their clients fit into the equation.

Communications 73

Communications Social Media Strategy Instagram 73

Shift Communications

SEPTEMBER 28, 2017

The Social Impact Theory. In 1981, long before social media existed, Ohio State University psychologist Bibb Latané coined the social impact theory after conducting a series of experiments to validate his hypothesis about how influence works. Number: How many people are in the influencing group? Christopher S.

Social Media 122

Social Media Media Groups Mobile 122

Critical Mention

OCTOBER 9, 2019

Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . Practice Social Media Brand-Consistency. Create a Social Media Posting Schedule.

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Social Media Marketing Media Instagram 75

Stern + Associates

MARCH 31, 2023

When it comes to successful PR and social media strategies, it’s really easy to get caught up in the day to day loop of trends, breaking news, and how to make your company seem really great online. Investing in executive visibility and brand advocacy efforts on social media can create huge success for your brand – if you do it right.

Social Media 67

Social Media Brand Branding Media 67

Deirdre Breakenridge

APRIL 11, 2016

Social media participation in the financial services industry is expected to increase as social networks expand in the coming years. Understanding your business purpose and approach on social media is imperative and financial services companies are investing in their infrastructure, guidelines, and engagement best practices.

Financial 150

Financial Community Social Media Guidelines 150

Maxim Behar

FEBRUARY 8, 2021

02.2021 Maxim Behar, Founder and CEO of the leading PR company M3 Communications Group, Inc., spoke to Eurocom TV with Slav Mehandzhiyski on trolling, bots and how to recognize.

Social Media 130

Social Media Groups Media Company 130

NewsWhip

FEBRUARY 19, 2021

The decline in influence of media and the rise of a networked, multichannel and personalised media has many implications: for society, for media, for politics, and for each of us personally. . So, how are communications professionals stepping up to the challenges of this new, wider media ecosystem?

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Reputation Social Media Reddit Media 88