Communications, Crisis Management and Digital PR

PRCA Digital PR and Communications Report: "Digital PR moves fast"

Stephen Waddington

DECEMBER 2, 2019

In the past 12 months digital PR has seen investment in content and paid social media but cuts in SEO and social listening. It’s hard to unpick a clear story from the PRCA’s Annual Digital PR and Communications Report. These issues remain consistent with last year’s findings.

Digital PR

Digital PR Report Communications Crisis Management

How Digital PR Pros Can Cope with Recent Google Search Updates

Cision

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google

Google Digital PR Mobile SEO

Digital PR spend increases significantly, but still not enough investment in training

Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. However, social media (i.e.

Training

Training Digital PR Media Training Education

Why You Should Hire a Crisis Communications Agency?

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. What causes a crisis to go viral?

Crisis Communications

Crisis Communications Crisis Agency Communications

Here’s Where Communicators are Hoping to Invest More Resources

PR News

OCTOBER 24, 2018

,” executives participating in a recent PR News/Crisp leadership roundtable shared an interesting wish list that centered around the… Continued. The post Here’s Where Communicators are Hoping to Invest More Resources appeared first on PR News Blog.

Resources

Resources Communications Leadership Employee

7 Occasions When PR And Marketing Must Work Together

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR and marketing are perceived very differently, especially in a corporate environment. PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. A milestone event.

Marketing

Marketing Product Launch Corporate Viral

How Digital PR Pros Can Cope with Recent Google Search Updates

Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google

Google Digital PR Mobile SEO

Boost Your Brand’s Appetite: How to Find the Perfect Food PR Agency

Prohibition

JULY 7, 2023

A well-executed PR campaign can generate buzz around new menu items, highlight the unique culinary experiences offered by a restaurant , or showcase the quality and sustainability of food products. They work closely with their clients to develop comprehensive PR strategies that align with their business goals.

Agency

Agency Case Study How To Crisis

The Big Rethink for Communicators Ready for Real Change

PR News

JUNE 11, 2018

The post The Big Rethink for Communicators Ready for Real Change appeared first on PR News Blog. Nancy had ordered a decaf-calf skim latte and the barista seemingly got it wrong. She stormed back to the counter and told the staff in no uncertain terms that her coffee order was wrong. The customer… Continued.

Communications

Communications Blogging Crisis Management Employee

Five Critical Trends in Digital PR You Must Act On

Norton's Notes

OCTOBER 13, 2014

Digital PR Budgets. When it comes to the growth of digital PR, 62% of those surveyed reported that their budgets for digital and social media have risen in the last 12 months, while the same number expect budgets to increase in the next year. Agencies need to position themselves around client needs.

Digital PR

Digital PR Trends Training Media Training

Public Relations Objectives

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

Publicity

Publicity Public Affairs Journalism Corporate

Is Integrated Communications the Holy Grail or Just Cheap Talk?

PR News

SEPTEMBER 17, 2017

The post Is Integrated Communications the Holy Grail or Just Cheap Talk? appeared first on PR News Blog. Fast forward to now, and imagine your boss telling you to do the same. It would feel patronizing, right? Truth is, we could benefit from those childhood reminders.… … Continued.

Communications

Communications Blogging Crisis Management Digital PR

Your Half-Year PR Leadership Checklist: 7 Important Reminders for Communicators

PR News

JUNE 26, 2016

Which is to say: you still have another five solid months to make this your best year ever as a communicator. The post Your Half-Year PR Leadership Checklist: 7 Important Reminders for Communicators appeared first on PR News Blog. First, you’ll need to take stock of what you and your team have… Continued.

Leadership

Leadership Communications Blogging Brand

Communicators Need to Find Their Voice to Better Define Their Value

PR News

DECEMBER 4, 2017

Communications executives have begun in earnest to make their way into boardrooms, C-suite meetings and the critical business conversations at their organizations. You could even say: “PR people need to get a spine.” The post Communicators Need to Find Their Voice to Better Define Their Value appeared first on PR News Blog.

Communications

Communications Meeting Blogging Crisis Management

21 Social Media Insights, Ideas and Aha Moments for Communicators

PR News

JUNE 13, 2016

But that’s what Adbul Muhammad, vp of digital development at rbb Public… Continued. The post 21 Social Media Insights, Ideas and Aha Moments for Communicators appeared first on PR News Blog. You don’t see that often.

Social Media

Social Media Communications Media Conference

9 Great Ideas from Award-Winning Communicators

PR News

OCTOBER 21, 2016

The post 9 Great Ideas from Award-Winning Communicators appeared first on PR News Blog. Your stakeholders — humans just like you and me — want to be part of a movement, not part of a marketing moment. That statement rung true to… Continued.

Communications

Communications Community Blogging Brand

For She’s a Jolly Good Fellow. And So Is He

ZudePR

MAY 22, 2015

She’s a great communications practitioner (particularly crisis management), a fellow grammar pedant, and like me, is always learning. But it’s only been since I set up my own PR firm in April 2014 that I’ve come to really value having people like Jane around. And you can check out my chops here.

eBook

eBook Crisis Management Small Business Training

Newsletters Every PR Pro Should Subscribe To

ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

Every good PR person has the same best friend – email. In the business of public relations, email is essential for communicating with partners, journalists and future clients. We’re not alone in this, but in the communication business, email still reigns supreme. Check out these 10 newsletters every PR pro should read.

Retail

Retail Healthcare Crisis Management Social Media

Let’s Make Public Relations More Relevant

PR News

SEPTEMBER 12, 2016

Communicators have gotten much better at relating to the media and are using more innovative ways to… Continued. The post Let’s Make Public Relations More Relevant appeared first on PR News Blog. They think it’s about pitching the media, chasing positive coverage, then rinsing and repeating.

Publicity

Publicity Pitching Media Relations Blogging

What Do You Get When You Cross Media Trends with Customer Support and Investor Relations? PR Tech Sum: Business Wire, Meltwater, Onclusive, Cision, TrendKite

Sword and the Script

JULY 2, 2019

Interestingly, PRWeek pointed to some of the competitive pressures in the industry as a result of acquisitive environment: “Business Wire once partnered with TrendKite, the digital PR platform that was acquired by Cision this year. e) The industry is growing: Employment for PR pros is up 9% from 2016 via Muck Rack. “As

Trends

Trends Media Report Technology

Leeds PR Account Manager Job Vacancy

Prohibition

APRIL 29, 2017

While we do ‘the traditional stuff’ very well indeed, we’re constantly pushing the boundaries of what you would expect from a specialist PR agency. So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding.

Agency

Agency Creativity Hotels Social Media

PR Leaders Agree: It’s OK to Be a Bad-Ass

PR News

JANUARY 25, 2017

Coming just days after the Women’s March, PR News’ Top Women in PR awards luncheon in NYC was an ebullient event that brought the PR industry together to celebrate female leadership and the individuals who’ve moved the communications needle in the past 12 months.

Leadership

Leadership Blogging Industry Communications

Eight Ideas to Unlearn this Summer: A Communicator’s Checklist

PR News

JULY 20, 2016

The post Eight Ideas to Unlearn this Summer: A Communicator’s Checklist appeared first on PR News Blog. Dealing with crowds (literally, being able to deal with crowds). Such are the joys of summer. It’s enough to make you forget what’s going on back at the office.… … Continued.

Blogging

Blogging Communications Customer Service Crisis Management

Eight Ideas to Unlearn this Summer: A Communicator’s Checklist

PR News

JULY 20, 2016

The post Eight Ideas to Unlearn this Summer: A Communicator’s Checklist appeared first on PR News Blog. Dealing with crowds (literally, being able to deal with crowds). Such are the joys of summer. It’s enough to make you forget what’s going on back at the office.… … Continued.

Blogging

Blogging Communications Customer Service Crisis Management

Make PR Great Again.

PR News

SEPTEMBER 12, 2016

Communicators have gotten much better at relating to the media and are using more innovative ways to… Continued. The post Make PR Great Again. appeared first on PR News Blog. They think it’s about pitching the media, chasing positive coverage, then rinsing and repeating.

Pitching

Pitching Media Relations Blogging Communications

The Epic List of PR’s Daily Challenges (And How to Overcome Them)

PR News

JULY 24, 2017

Reality checked in with me recently when a few parents on my son’s rowing team, knowing my affiliation with PR News, asked me to write the press releases for the club. The post The Epic List of PR’s Daily Challenges (And How to Overcome Them) appeared first on PR News Blog.

How To

How To Writing Blogging Crisis Management

The Public Relations Agency: Your Secret Weapon

Doctor Spin

MAY 21, 2023

In this arrangement, you designate a specific PR agency as your primary agency for all public relations needs that may arise. The agency of record manages all aspects of your PR strategy , including media relations , crisis management, and strategic communications. Retainer PR agency. Digital PR.

Agency

Agency Publicity Public Affairs Crisis Communications

Does PR Have a Reputation Problem with the Media?

PR News

OCTOBER 16, 2017

When Facebook’s Sheryl Sandberg took a trip to DC last week to assure politicians that Facebook was taking serious the claims about Russian meddling in our elections, it was referred to as a “PR Blitz” by The New York Times, which also mentioned in the NY Times article that the social network hired three crisis… Continued.

Reputation

Reputation Media Crisis Facebook

How to Lose a Customer and Tarnish Your Brand in One Easy (Mis)Step

PR News

MARCH 13, 2017

The post How to Lose a Customer and Tarnish Your Brand in One Easy (Mis)Step appeared first on PR News Blog. Rarely do I mess with cookies, except to eat them. But an experience over the last two weeks with a furniture retailer had me clearing the cookies from my computer.

Customer Service

Customer Service Brand Branding Retail

What Do Two Pizzas, Blue Cars and a Dented Universe Have in Common? You Know If You’re an Innovator

PR News

OCTOBER 30, 2017

That idea you have, which everyone is calling crazy and couldn’t possibly work: well, it probably won’t work. But you should try it anyway. Such was the advice of Guy Kawasaki (pictured), venture capitalist and former chief evangelist at Apple: “If someone says you will fail, it doesn’t always mean you will succeed. But if… Continued.

Blogging

Blogging Crisis Management Google Digital PR

How to be a PR Pro Without Losing Your Soul

ZudePR

JANUARY 26, 2016

Adrian, the designer: “It seems to me that all the necessary qualities to be a designer can be boiled down to three essential attributes that we need to combine with talent and craft skills: cultural awareness, communication skills and integrity.” ” Dave, the PR: Spot on, Aadriiaaaan. They like being paid.

How To

How To Meeting Creativity Agency

The F Word: It’s Time to Make Your Move

PR News

JANUARY 29, 2018

At the PR News Top Women in PR Luncheon on… Continued. The post The F Word: It’s Time to Make Your Move appeared first on PR News Blog. Failure, my friends, is the F word I am referring to and the word that so many business leaders tout as the holy grail to get ahead. If only it were easy to fail successfully.

Blogging

Blogging Crisis Management Digital PR Internal

7 PR Blogs You Should Be Following

Critical Mention

OCTOBER 24, 2019

Adjusting to new trends is part of the business for PR professionals. While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Ragan’s PR Daily. Share Tweet Share. PRNEWS Blog. Until next time!

Blogging

Blogging Education Resources Creativity

Chart Porn and the PR Condition

PR News

APRIL 23, 2018

When you bring hundreds of communicators together over two days for a conference on PR Measurement in Philadelphia, it gets interesting in a way the founding fathers never anticipated.

Conference

Conference Measurement Blogging Communications

How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

DECEMBER 11, 2015

Reading Time: 24 minutes This guide provides you with a thorough 5-step plan to evaluate and improve the workflow of your PR team. The goal is to make your team adaptable for increasingly fast changing communication requirements. A large part of your audience communicates via this medium. The result? Are you up to speed?

How To

How To Software System Employee

Public Relations Today

PRCA Digital PR and Communications Report: "Digital PR moves fast"

How Digital PR Pros Can Cope with Recent Google Search Updates

Trending Sources

Digital PR spend increases significantly, but still not enough investment in training

Why You Should Hire a Crisis Communications Agency?

Here’s Where Communicators are Hoping to Invest More Resources

7 Occasions When PR And Marketing Must Work Together

How Digital PR Pros Can Cope with Recent Google Search Updates

Boost Your Brand’s Appetite: How to Find the Perfect Food PR Agency

The Big Rethink for Communicators Ready for Real Change

Five Critical Trends in Digital PR You Must Act On

Public Relations Objectives

Is Integrated Communications the Holy Grail or Just Cheap Talk?

Your Half-Year PR Leadership Checklist: 7 Important Reminders for Communicators

Communicators Need to Find Their Voice to Better Define Their Value

21 Social Media Insights, Ideas and Aha Moments for Communicators

9 Great Ideas from Award-Winning Communicators

For She’s a Jolly Good Fellow. And So Is He

Newsletters Every PR Pro Should Subscribe To

Let’s Make Public Relations More Relevant

What Do You Get When You Cross Media Trends with Customer Support and Investor Relations? PR Tech Sum: Business Wire, Meltwater, Onclusive, Cision, TrendKite

Leeds PR Account Manager Job Vacancy

PR Leaders Agree: It’s OK to Be a Bad-Ass

Eight Ideas to Unlearn this Summer: A Communicator’s Checklist

Eight Ideas to Unlearn this Summer: A Communicator’s Checklist

Make PR Great Again.

The Epic List of PR’s Daily Challenges (And How to Overcome Them)

The Public Relations Agency: Your Secret Weapon

Does PR Have a Reputation Problem with the Media?

How to Lose a Customer and Tarnish Your Brand in One Easy (Mis)Step

What Do Two Pizzas, Blue Cars and a Dented Universe Have in Common? You Know If You’re an Innovator

How to be a PR Pro Without Losing Your Soul

The F Word: It’s Time to Make Your Move

7 PR Blogs You Should Be Following

Chart Porn and the PR Condition

How to modernize your PR team workflow – The Essential Guide

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