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Why You Should Hire a Crisis Communications Agency?

Prohibition

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. What causes a crisis to go viral?

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Digital PR spend increases significantly, but still not enough investment in training

Stuart Bruce

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. However, social media (i.e.

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Public Relations Objectives

Doctor Spin

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

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The Big Rethink for Communicators Ready for Real Change

PR News

The post The Big Rethink for Communicators Ready for Real Change appeared first on PR News Blog. Nancy had ordered a decaf-calf skim latte and the barista seemingly got it wrong. She stormed back to the counter and told the staff in no uncertain terms that her coffee order was wrong. The customer… Continued.

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Is Integrated Communications the Holy Grail or Just Cheap Talk?

PR News

The post Is Integrated Communications the Holy Grail or Just Cheap Talk? appeared first on PR News Blog. Fast forward to now, and imagine your boss telling you to do the same. It would feel patronizing, right? Truth is, we could benefit from those childhood reminders.… … Continued.

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Your Half-Year PR Leadership Checklist: 7 Important Reminders for Communicators

PR News

Which is to say: you still have another five solid months to make this your best year ever as a communicator. The post Your Half-Year PR Leadership Checklist: 7 Important Reminders for Communicators appeared first on PR News Blog. First, you’ll need to take stock of what you and your team have… Continued.

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Communicators Need to Find Their Voice to Better Define Their Value

PR News

Communications executives have begun in earnest to make their way into boardrooms, C-suite meetings and the critical business conversations at their organizations. You could even say: “PR people need to get a spine.” The post Communicators Need to Find Their Voice to Better Define Their Value appeared first on PR News Blog.