ImPRessions - Crenshaw Communications

JANUARY 25, 2018

As a PR practitioner, I couldn’t help but think about the times a client has sought to reinvent a personal or corporate brand. It’s a study in relationships between reporters and sources and tells the story of how editors and publishers grapple with hugely consequential and ethically murky editorial decisions.

Film 136

Film Local Leadership Radio 136

Ethical Voices

DECEMBER 12, 2022

While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . How do brands balance their commitments to practical short-term issues versus long-term issues? Key findings from the 2022 Brands In Motion Study. The two things every ethical communicator must embrace.

Ethics 73

Ethics Brand Branding Internal 73

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Each corporate PRCA member will be expected to engage with a local school each year. Governments and law makers are slowly awakening to the issue but aren’t moving quickly enough. Representing the public that we serve 4.

Government 103

Government Education Print Ethics 103

Prakkypedia

NOVEMBER 5, 2017

As an example of its topics, in September a panel of journos discussed the Federal Government’s media reform bill. The media news tends to be about the big brands, with a TV entertainment focus. I really dig this South Australian online news outlet, especially its occasional Media Week column when it delves into local media news.

Media 76

Media Journalism Radio Print 76

Reputation Us

JANUARY 3, 2020

Your good name and the reputation of your brand is one of your most valuable assets as a business. Embracing socially responsible policies goes a long way toward attracting and retaining customers, especially those whose buying decisions are influenced by local, national and global issues.

Reputation 60

Reputation Corporate Survey Employee 60

PR Conversations

JULY 14, 2016

The “green” consumers and investors are so mindful and supportive of environmental related issues, that they will switch brands, even at a higher cost. The repercussions of exposed greenwashing can cause: irreparable brand and reputational damage. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

The “green” consumers and investors are so mindful and supportive of environmental related issues, that they will switch brands, even at a higher cost. The repercussions of exposed greenwashing can cause: irreparable brand and reputational damage. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

The “green” consumers and investors are so mindful and supportive of environmental related issues, that they will switch brands, even at a higher cost. The repercussions of exposed greenwashing can cause: irreparable brand and reputational damage. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Guidelines Handbook Local 40

Beyond PR

JULY 20, 2016

Know your standards: AP News Values and other codes of ethics. Monitor topics and trends in your industry, and take the time to understand how your brand can authentically add to those conversations. Get local: Most of the media outlets you reach out to are focused on a specific audience. Learn them.

Media Relations 40

Media Relations Media Local Healthcare 40

PR Conversations

JULY 17, 2014

High-quality thinking and good, ethical practices. Which real, historical or fictional person or brand would you like to give a reputation makeover? Helen’s been self-employed for most of her 20 or so years in PR, with a brief in-house stint in local government. Or they think it’s only about media.

Real Estate 71

Real Estate Local Government Internal 71

PR Conversations

APRIL 27, 2015

I fell into the PR profession by chance, not choice, as a result of government layoffs. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I fell into the PR profession by chance, not choice, as a result of government layoffs. Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire.

Film 40

Film Crisis Communications Ethics Crisis 40

Deirdre Breakenridge

JUNE 27, 2018

In the New Era of Global, the biggest changes come with a different set of expectations; what consumers expect from their brands and what brands expect from themselves. You might even say that global businesses are joining with citizens to pick up where government leaves off by taking on new responsibilities.

Marketing 164

Marketing Ethics Local Technology 164

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. I predict brands will look to the PESO model (which stands for paid, earned, shared and owned media) to make more of their owned media.

Marketing 192

Marketing Content Marketing Data Social Media 192

PR Conversations

OCTOBER 27, 2023

For example, often they formed coalitions to interact with government and then with the government interacted with an organization. These cognitive interpretations are embodied in such concepts as image, reputation, brand, and impressions. They would have no shared principles or values. Where will this concept end up?

Reputation 52

Reputation Social Media Internal International 52

Maxim Behar

JULY 2, 2023

In my experience, learning that you might be an excellent professional, but you can also have some problems with ethics. I’m very proud that for the past 10 years we really brought ICCO to a new level of professionalism and ethical behavior on the market. We have them in Bulgaria, you have them in India, of course.

Ethics 52

Ethics Internal International Course 52

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. You can also pull from third-party data sources, like government sites. These pages are typically found on library sites, educational websites, and local government websites. What is White Hat Link Building?

Google 71

Google Infographics Pitching Resources 71

PRSay

MARCH 29, 2017

The gulf is growing between the mass population and the elites in all fields—business, government, the news media and non-governmental organizations, says Richard Edelman, chief executive of the communications marketing firm bearing his name. ” He cites figures from the 2017 Edelman Trust Barometer , an annual global study.

Pharmaceuticals 60

Pharmaceuticals Survey Government Leadership 60

Stephen Waddington

DECEMBER 15, 2021

Artificial intelligence - The UK Government’s National AI strategy outlines a plan to invest in the AI ecosystem, to support the transition to an AI-enabled economy, and to ensure the governance of technologies. It promised to dislodge traditional media and enable any individual, organisation or brand to become a publisher.

Publicity 128

Publicity Government Guidelines Facebook 128

NewsWhip

FEBRUARY 26, 2021

When brands are more trusted than media and other Trust Barometer findings. Tonia explains that the 2021 Edelman Trust Barometer indicates trust in government, media, and peers has declined. Tonia explains that the 2021 Edelman Trust Barometer indicates trust in government, media, and peers has declined. FEBRUARY 26, 2021.

Brand 78

Brand Branding Media Government 78

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like?

Ethics 52

Ethics Communications Print Television 52

Communications Conversations

MAY 13, 2015

Fueled by his love of travel, Michael applied for and earned a brand ambassador internship in Dublin, Ireland, with Insomnia Coffee Company, which he plans to start shortly after graduating this May. His work in analytics while at Penn State was used as part of a presentation to the local minor league affiliate of the St.

Groups 60

Groups Internal International Conference 60

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. Unfortunately the same isn’t true for local media.

Publicity 164

Publicity Ethics Data Community 164