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Enjoy the pride of proactive storytelling

Presspage

It generates economic growth and facilitates trade and tourism. With the continuously growing expectations of the public, companies in aviation have now entered a new reality where more than ever they need their communications departments to take charge and protect their brand. It brings people, cultures and businesses together.

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What the Ohio Restaurant Association Is Doing for Travel and Tourism in the Buckeye State

PRSay

How do travel and tourism relate to the Ohio Restaurant Association and your role there? It’s important for us to keep a finger on the pulse of travel and tourism in our state, because our industry is very much a part of it. How does travel and tourism helps support Association members?

Tourism 95
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Navigating the Travel Landscape: 2024 Trends and Transformations

Burrelles Fresh Ideas

Wellness travel evolves: As holistic well-being takes precedence in the minds of travelers; wellness tourism is undergoing a transformation in 2024. In 2024, conscious consumerism continues to drive demand for eco-friendly accommodations, carbon-neutral transportation, and responsible tourism experiences.

Travel 90
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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

But in this exciting, competitive landscape, the question for brands becomes how they can grab their attention, ignite their imagination, and become their travel buddy of choice. To win their hearts and bookings, brands need to shift gears. Storytelling Let go of the travel marketing jargon and tap into the power of authentic voices.

Travel 78
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How to Tap Into Culture for Travel PR Strategies

5W PR

In the world of travel public relations, connecting with the essence of a destination’s culture can be a powerful strategy to attract tourists and build a strong brand identity. Storytelling Authentic storytelling is the cornerstone of successful travel PR campaigns.

Travel 78
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A Focus on History: Q&A With Former White House Photographer Pete Souza

PRSay

Souza is a speaker at PRSA’s Travel and Tourism Conference, held June 20-23, 2023, at the Monona Terrace Community and Convention Center in Madison, Wis. As chief official White House photographer, did you consider yourself more of a historian or storyteller? I have a photojournalism background.

Travel 66
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The world now spins a story

Mark My Words

Yesterday we got the news that Starbucks is to back a social storytelling start up. Today storytelling is colonising every aspect of business, taking precedence in the order of things. Advocacy messages, whether for a cause or a brand, automatically invite scrutiny (think politics) They prompt us to put our defenses up.

Tourism 60