wiredPRworks

SEPTEMBER 30, 2020

The Social Selling Secrets Masterclass was created for anyone who wants to be more creative, persuasive, and influential. Book a Social Selling Secrets Masterclass Discovery Call. Optimize: target recommended SEO keywords and messaging. Inventory: mine and develop a creative archive.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

The Resolution Blog

NOVEMBER 25, 2015

That’s an hour back a week for creative! Or you could read the book that inspired our journey. We interviewed the Neoman comms team to find out the secrets behind their success. PR pros don’t need to know about SEO. His creativity is out of this world so we’re taking notes! We love [link].

eBook 120

eBook Google Tools Analytics 120

Waxing UnLyrical

NOVEMBER 15, 2010

The thing is, despite the ad nauseam posts on SEO for news releases, I discovered this recent report from Schwartz Communications that shows a pitiful 18% of news release headlines are SEO-optimized. A word to the wise In my experience, communication pros these days are, more often than not, wise to SEO in general.

Google 109

Google SEO Engineering Measurement 109

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Other disciplines, notably marketing, have encroached on PR practice in areas that lead with paid media, such as influencer marketing and search engine optimisation (SEO). Toth, among others. Progress is slow.

Government 103

Government Education Print Ethics 103

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Along the way she has published three books and created a vibrant community. Along the way she has published three books and created a vibrant community. I caught up with some of the contributors to talk about the future of our profession.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Google 101

Google Nonprofit Engineering SEO 101

Waxing UnLyrical

DECEMBER 19, 2010

Why: great ideas that might spur your creative juices, even if you don’t have an e-newsletter… or get you started thinking about one. Why: PR pros are trying to learn more and more about SEO and using keywords smartly. Image: Peter Roome via Flickr, Creative Commons Thanks so much for stopping by WUL! Shall We Tweet?

SEO 42

SEO Measurement Tourism Analytics 42

Waxing UnLyrical

NOVEMBER 17, 2010

Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. In other words, while your content might be fabulous in its essence, your reader is doing exactly what we grew up being told not to do: judge a book by its cover. Read Me On BNET Watch Me In Action Book Me! D’oh, you say. Image: U.S.

Blogging 86

Blogging Writing Facebook Twitter 86

Waxing UnLyrical

NOVEMBER 27, 2010

Image: sahmeepee via Flickr , Creative Commons The Best means that you are indubitably, unequivocally, indisputably the best in who you are, what you do, and what you stand for, no matter who – or what – else you are compared with, or what others might be exposed to. Read Me On BNET Watch Me In Action Book Me!

Measurement 66

Measurement Tourism Blogging Writing 66

Waxing UnLyrical

DECEMBER 24, 2010

Image: Martin LaBar via Flickr, Creative Commons And even many non-Christians will be relaxing, perhaps joining in the revelry (as many of my friends did when I was growing up in India). Mark as read Approve comment Congratulations for a great post, very creative! Read Me On BNET Watch Me In Action Book Me! Thanks for sharing!

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

NOVEMBER 6, 2010

Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? So much to do So much to know To live, to love, to hurt, to grow. So much to do So much to gain To touch, to hold, come sun or rain. The future is me.

Tourism 62

Tourism Measurement Twitter Facebook 62

Waxing UnLyrical

OCTOBER 23, 2010

Image: Ranjit Bhatnagar via Flickr , Creative Commons And thanks to myfirsttweet.com , I can share it with you. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? October 23rd, 2010 Tweet I can still remember my first tweet. How unbelievably ridiculous. Or pathetic. Wanna Subscribe? Shall We Tweet?

Twitter 65

Twitter Measurement Tourism Social Media 65

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

SEPTEMBER 28, 2010

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. What was interesting to me, was that, as Andre and I DM’d to set up this “interview,&# my attitude towards him changed.

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

DECEMBER 14, 2010

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. This, for successful applicants, turns into an interview (which is where I came in). Image: Marc Benton via Flickr, Creative Commons 3. Applying creatively. That sort of creativity gets you noticed. Show your USP.

Publicity 90

Publicity How To Course Facebook 90

Waxing UnLyrical

JANUARY 2, 2011

My books of the year , from Richard Bailey’s PR Studies. Image: Eric Magnuson via Flickr, Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Why: smart stuff mixed with commonsense. Regardless, thanks for visiting! Wanna Subscribe?

Measurement 49

Measurement Tourism Social Media Blogging 49

Waxing UnLyrical

NOVEMBER 28, 2010

Image: anthony kelly via Flickr , Creative Commons Here you go. What is the best SEO secret you know? Why: public relations professionals spend a lot of time trying to learn about SEO and increasing online visibility. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Wanna Subscribe?

SEO 42

SEO Measurement Facebook Blogging 42

Waxing UnLyrical

OCTOBER 28, 2010

Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Which is one of the reasons I still think you should leave PR to the PR pros … but I digress. Will you join us if you can? See you there!

Conference 66

Conference Measurement Tourism Twitter 66

Waxing UnLyrical

SEPTEMBER 26, 2010

John Cleese’s talk at the 2009 Creativity World Forum on creativity. Why: “Boundaries of time and boundaries of space&# are essential to creativity … and pretty much anything we do. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Thanks so much for stopping by WUL!

Measurement 40

Measurement Tourism Creativity Blogging 40

Waxing UnLyrical

OCTOBER 31, 2010

Image: YiYing Lu via Flickr , Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Why: especially for my friends (and foes) who run small businesses. Take heart, not howls. Let’s Halloween up PR , by, er, me. Regardless, thanks for visiting!

Small Business 51

Small Business Tourism Measurement Social Media 51

Waxing UnLyrical

NOVEMBER 7, 2010

Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting. Why: I’ve used David’s book, The New Rules of Marketing and PR , for my classes at Johns Hopkins for the last two years. I suspect his new book might have a new place on my syllabus.

Facebook 57

Facebook Measurement Twitter Social Media 57

Waxing UnLyrical

OCTOBER 14, 2010

Copyblogger used this book as a guide to making boring content sexy. Instead, Steve encourages people to be creative and to inject personality into their communications. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity. Creativity, for them, is an afterthought.

Blogging 71

Blogging Twitter Creativity Facebook 71

Waxing UnLyrical

DECEMBER 28, 2010

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&# Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? I actually have a bunch of them. There’s Snow White and the Seven Dwarves, of course.

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

DECEMBER 23, 2010

Image: Niels Linneberg via Flickr, Creative Commons I was really happy at how many new participants there were. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. Wanna Subscribe? Shall We Tweet?

Pitching 60

Pitching Measurement Writing Twitter 60

Waxing UnLyrical

DECEMBER 13, 2010

Image: Peter Lee via Flickr, Creative Commons Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? So that they can shake their fingers and exclaim triumphantly, “See? We told you so!&# You know what I have to say to you, NBCW? Bah, humbug. Wanna Subscribe?

Media 89

Media Facebook Twitter Film 89

Waxing UnLyrical

DECEMBER 26, 2010

Image: Joey Rozier via Flickr, Creative Commons For the uninitiated, Boxing Day is the day after Christmas (though where celebrated, marked on the first weekday after Christmas, so that would mean it’s actually tomorrow, but whatever). Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ?

Measurement 55

Measurement Facebook Twitter Social Media 55

Waxing UnLyrical

JANUARY 14, 2011

Mark as read Approve comment Shonali, totally stole your idea for my blog, but added two more to your list: Zemanta, which recommends Creative Commons images and related articles to help enrich your posts and SlickFlickr, which helps you build slideshows and the like from your Flickr feed. Read Me On BNET Watch Me In Action Book Me!

Blogging 93

Blogging Facebook Twitter Measurement 93

Waxing UnLyrical

AUGUST 25, 2010

Creative Commons To Love Yet Not OK. Plaxo: contacts, calendar and e-cards As a social network, I think Plaxo is pretty dismal, no matter how much it tries to Face-Twit-book-terify itself. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Image: rubyblossom. Wanna Subscribe? Shall We Tweet?

Tools 100

Tools Google Twitter Facebook 100

Waxing UnLyrical

OCTOBER 27, 2010

Image: Stephen Korecky via Flickr , Creative Commons I was finger painting in kindergarten and having a good ole time. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe?

Crisis 71

Crisis Twitter Facebook Measurement 71

Waxing UnLyrical

NOVEMBER 26, 2010

Image: Raul Tejero Palma via Flickr , Creative Commons What about giving thanks for everything you don’t have? Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? What about giving thanks for the things that didn’t work out? Wanna Subscribe? Shall We Tweet? Liked what you saw?

Facebook 69

Facebook Twitter Measurement Tourism 69

Waxing UnLyrical

OCTOBER 22, 2010

Title image: Lukasz Strachanowski via Flickr, Creative Commons Life… supplemented™ data courtesy and used with permission of Priya Ramesh, CRT/tanaka Thanks so much for stopping by WUL! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Not that difficult, is it? Wanna Subscribe?

Measurement 60

Measurement Social Media Tourism Twitter 60

Sword and the Script

DECEMBER 10, 2019

Organic social reach is all but dead, paid social has pathetic CTRs, and organic SEO is as rough as sitting in the crowd at AT&T Stadium and hoping the Monday Night Football camera crew focuses on your homemade sign. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. 16: Ted Seward.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Waxing UnLyrical

NOVEMBER 14, 2010

Image: Arturo Sotillo via Flickr , Creative Commons How about you? Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? PR and the power of ideas , from Richard Bailey’s PR Studies. Why: I do think you start with the idea … and PR is no different. Do you have hidden gems to share?

Blogging 85

Blogging Facebook Twitter Measurement 85

Waxing UnLyrical

NOVEMBER 25, 2010

Ever budget-conscious, I booked what I thought was a great hotel, using my points… right in the heart of Times Square. Image: Lorenz Seidler via Flickr , Creative Commons I was distraught when I got a Facebook IM from one of my friends in Mumbai, telling me of the first bomb blast. Read Me On BNET Watch Me In Action Book Me!

Hotels 89

Hotels Television Twitter Facebook 89

Journalistics

NOVEMBER 20, 2014

That’s nothing short of awesome in my book. When a potential employee comes in and shows me his/her Tumblr, YouTube Channel, Vine account, or Twitter account with a long history and creative content, I hire them on the spot. Bonus points if you can code a little and know what SEO is.

Journalism 52

Journalism Sports Writing Meeting 52

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. Image: Aftab Uzzaman via Flickr, Creative Commons It’s why I wrote about networking with a twist a while back. Wanna Subscribe?

Social Media 89

Social Media Media Facebook Twitter 89

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Why not book me for a speaking gig

Blogging 73

Blogging Twitter Facebook Measurement 73