Prakkypedia

OCTOBER 30, 2017

I’m in the interesting position of being both a PR consultant and – apparently because of this blog, Prakkypedia – part of the media. Several times a week, I receive emailed media releases or media pitches from a wide variety of firms with a wide variety of topics and “stories to sell”. So how do I pitch on behalf of my clients?

Media 61

Media Pitching Radio Newspapers 61

Barokas

DECEMBER 4, 2018

*This post originally appeared on the WTIA blog (read it here). Broadcast : In the hot pursuit of USA Today , Wall Street Journal and Forbes coverage, don’t forget about the power of broadcast, and the fact that the news cycles are often much shorter than they are for print and online stories.

Survey 60

Survey Enterprise Radio Print 60

Communications Conversations

OCTOBER 15, 2019

Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. My pro tip: Write 10 subject lines for each pitch. Pitch early–literally! I’ve had better luck pitching early in the day vs. later in the day. Paul Business Journal).

Media Relations 100

Media Relations Pitching Media Report 100

MaccaPR

JULY 8, 2015

Paul Business Journal and, increasingly of late, Minnesota Business magazine. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. Paul Business Journal, and news director for SPNN-TV Neighborhood News. That kind of PR pitching reveals a shot-gun approach.

Interviews 48

Interviews Radio Journalism Newspapers 48

Deirdre Breakenridge

NOVEMBER 8, 2015

As part of an effort to get smaller blogs to write about the film, I contacted blog owner, Jamie Bullock, of Project:Women and told her about the film. I suggested she post a story that we would write, to not only help the film – but to help her add valuable content to her blog about women going after their dreams.

Film 150

Film Social Media Video Writing 150

Buzzstream

APRIL 25, 2024

Unlinked mentions can bring direct traffic to your site, but they’re more like billboards or radio ads. For the Result type, choose “News” and “Blogs.” Search Engine Journal has a great breakdown of this topic.) For instance, I once built a link from a CBD blog. Head over to Talkwalker Alerts and choose Create an Alert.

Brand 62

Brand Branding How To SEO 62

Sword and the Script

MAY 9, 2017

The kids were fascinated by the snakes, and the snake man didn’t disappoint with a chat that would check blogs in both entertainment and reptilian education. I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

Burrelles Fresh Ideas

APRIL 2, 2024

More than half of US adults (55%) found nine major news outlets (ABC News, CBS News, NBC News, CNN, Fox News, MSNBC, The New York Times, The Wall Street Journal and NPR) to be credible. AM/FM radio is currently America’s number one mass-reach media, reaching 84% of American adults 18 and older.

Media 102

Media Radio Print Newspapers 102

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? According to Search Engine Journal, SEO leads have a 14.6 100, 500, maybe 1,000? percent close rate.

Strategy 67

Strategy How To B2C Content Marketing 67

Waxing UnLyrical

JULY 2, 2018

My degree is in mass comm and I went to school for a career in radio. Shonali’s PR Virtuosos, blogs, etc.). A3 I studied journalism in grad school. Universities should teach Writing, Pitching, Attention to Detail, Measurement (of course), and… How to deal with Rejection. measurePR #PRStudChat #measurepr.

Measurement 40

Measurement Nonprofit Education Social Media 40

Remote PR Jobs

SEPTEMBER 25, 2023

On the Media If you’re looking for a weekly podcast that does a deep dive into hot button issues while "maintaining the civility and fairness that are hallmarks of public radio," On the Media is your new best friend. Pitching PR In this podcast, host Lesley Luce “cuts through the jargon and puts a new spin on the PR industry.”

Pitching 100

Pitching Interviews Trends Journalism 100

Sword and the Script

MARCH 3, 2020

the co-founder and chief data scientist at Signal AI, in a separate, but a clearly related, blog post. Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. 7) Picks from the PR trades and vendor blogs. 2) SocialChorus has new integrations to Microsoft for internal comms.

Pitching 78

Pitching Instagram Survey Data 78

Ishmael's Corner

MARCH 24, 2015

Online Radio on the Rise. When was the last time you pitched online radio? Specifically, 44 percent of Americans age 12 and up listen to online radio on a weekly basis. It reminds me of the blogging market as a sphere of influence. Uncategorized radio outreach SEO VentureBeat visual storytelling'

Radio 60

Radio Storytelling SEO Engineering 60

Flatiron Communications

APRIL 13, 2021

We the media” started 15+ years ago with CGM/blogging and, to a lesser degree, podcasting and has evolved to the point where established journalists (with decent social followings) are jettisoning prestige jobs at venerable news organizations to go it alone. He explains: “I often lament that I missed the golden era of blogging.

Media 41

Media Journalism Reddit Local 41

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. Today, their suite of resources (i.e. Apple Podcasts.

Marketing 74

Marketing Conference Content Marketing Agency 74

Shift Communications

DECEMBER 1, 2016

But coverage in The Wall Street Journal s, Forbes , Business Insiders and Fortunes of the world are achievable for companies of all sizes – startup or mature, public or private. A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. New York Times.

Strategy 60

Strategy Print Insurance Insurance 60

Sword and the Script

MARCH 20, 2018

b) Event-related social media: Today, the real-time experience of an event can be extended beyond the attendees through the tweets, live blogging, Instagram photos, and all the other bits of information being shared. G2Planet Blog: Running Events with Flexible Technology Makes Them Better. PR, marketing, sales and journalism.

Industry 71

Industry Marketing Enterprise Mobile 71

Katie Paine's Measurement Blog

MAY 25, 2023

Be budget conscious , it may save you a lot of wasted time on pitches for products you can’t afford. And if you need obscure trade journals most companies can add them, but you’ll have to pay for the subscription. Typically that should include blogs, podcasts, video, digital, print, and social.

Measurement 52

Measurement Communications Survey System 52

Beyond PR

MAY 17, 2018

While some still struggle with multimedia, there are people who would rather just write or take photos, there’s no question that journalism will become an even more visual industry in the future, especially when print eventually disappears, he says. Send More Multimedia in PR Pitches. Use Multimedia to Tell a Better Story.

Infographics 54

Infographics Print Video Real Estate 54

Stephen Waddington

DECEMBER 5, 2018

There shouldn’t be a barrier between the press office and the digital team - media relations people should be running blogs and engaging with journalists via social forms of media such as Twitter,” said Alex Singleton, author of The PR Masterclass. It’ll give you an invaluable steer on how to pitch and which journalists to approach.

Media Relations 115

Media Relations Media Print Newspapers 115