Mindful Marketing

JANUARY 16, 2022

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.”

Local 80

Local Corporate Insurance Insurance 80

Sword and the Script

SEPTEMBER 13, 2016

The result – an audio interview titled Using Content Marketing to Grow Your Law Practice – was later syndicated by the ABA publication Law Technology Today and is freely available for subscription wherever you enjoy your podcasts. Other owned media platforms include microsites, resource pages, and blogs for example.

Content Marketing 60

Content Marketing Marketing Ethics Advertising 60

Stuart Bruce

MARCH 18, 2015

I detailed my experience here and was delighted that my blog post encouraged several other CIPR members to record their CPD points as well. Experimenting with paid media locally for my wife Karen Bruce who is a local councillor. Ethics is a new compulsory module where you must log at least 5 points. Free webinars.

Training 60

Training Ethics Course Analytics 60

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Vuelio named this blog the best PR and communications blog in 2019. She always improves my work.

Government 103

Government Education Print Ethics 103

Mindful Marketing

AUGUST 23, 2019

For his article, he interviewed several others who share his beliefs, including Kenneth Osgood, a history professor at Colorado School of Mines, who said “It seems pretty obvious that CEOs are trying to head off growing public pressure on a number of fronts, including how much they’re paid and taxing the rich.”

Corporate 50

Corporate Community Nonprofit Banking 50

Stephen Waddington

MAY 23, 2018

Regardless of the tasks and skills that can be automated or benefit from AI, human intervention, editing, sensitivity, emotional intelligence, applying good judgement and ethics will always be needed. In a podcast interview Paul Sutton said the images served as highly visible warning signs for practitioners.

Analysis 60

Analysis Technology Tools Exercises 60

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine. At the Arthur W.

Reputation 52

Reputation Social Media Internal International 52

Contently - Strategy

DECEMBER 1, 2022

What if I told you I exclusively use high-quality ingredients from local female or minority-owned farms? Or that I donate half of the money I make from each bake to the local hospice? During those interviews, you should have spoken to customers about your competitors. Is ethical manufacturing a priority?

Strategy 138

Strategy Brand Branding How To 138

Flatiron Communications

JANUARY 11, 2018

2017 : Can the ethical breakdown of political PR with its purposefully spread false narratives poison other industry sectors? Need I mention NOT to pitch a local TV news outlet a story on the day a mass shooting occurs in its hometown? When PR Turned to the Dark Side ”).

Pitching 43

Pitching Journalism Tools Agency 43

5W PR

JANUARY 31, 2024

Community Relations: Involves engaging with local communities, demonstrating corporate social responsibility, and building positive relationships beyond business interests. PR specialists pitch stories, arrange interviews, and share press releases to secure positive media coverage for the company or its products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Stuart Bruce

DECEMBER 29, 2014

Professor Anne Gregory @gregsanne – I’ve known Anne for more than 20 years and she’s one of the most impressive advocates I know for increasing professionalism in public relations and emphasising how ethics should be at the heart of what we do. Unfortunately boundary changes meant the seat was unwinnable in 2010.

Ethics 95

Ethics Local Blogging Internal 95

Bad Pitch Blog

MARCH 5, 2006

In between his new group blog, Talkshop , and the earSHOT podcast for Edelman, he spoke at last week’s New Comm Forum. They abide by the highest ethical standards and conduct themselves in an honest, professional and socially responsible manner. The one thing the pitch does correctly is that it gives a date for the phone interview.

Pitching 40

Pitching Ethics Local Report 40

Stephen Waddington

NOVEMBER 29, 2019

Boris Johnson endorses cider, Jo Swinson ethical clothing and Jeremy Corbyn an art gallery. Earlier in the week, Jo Swinson was pictured hanging out at the workshops of Finisterre, an ethical clothing brand. By 2015, the Conservatives won all six local seats. About Rachel Picken This is a guest blog by Agile PR’s Rachel Picken.

Brand 97

Brand Branding Ethics Local 97

PR Conversations

MAY 1, 2017

A comment left by New Zealand PR consultant, Catherine Arrow , on a recent post on my personal Greenbanana blog indicated that the topic (the language of grief and a biopsychosocial perspective on mental health issues) was worthy of further investigation. My argument supports your points, that individuals need wider support.

Crisis 63

Crisis Crisis Management Leadership Training 63

Sword and the Script

AUGUST 12, 2014

I did part-time gigs filming football games for coaches, volunteered for the local cable access channel, landed an internship at WCVB Boston, which at the time was the #1 ranked ABC affiliate in the country and I had a reel of documentaries and creative projects compiled over many late nights the last couple years of school. I panicked.

How To 116

How To Film Agency Corporate 116

Communications Conversations

MARCH 14, 2017

PRSA has a code of ethics. And while I want to believe that all communicators live by ethical principles, I think documented principles that can be referenced, shared and help guide decision making today is more important now than ever. First is elevating the code and making it understood that ethics matter. A few examples?

Ethics 68

Ethics Leadership Examples Fashion 68

PR Conversations

APRIL 21, 2016

Omar politely thanks the internal communicator (recalling the person’s hiring six months ago, immediately after completing a one-year digital corporate communications certificate program at a local college). Note its footer line: There is a significant gap between what consumers expect and how companies are performing.

Employee 40

Employee Internal International Corporate 40