Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Clients included Microsoft, JP Morgan, Bank of America, Credit Suisse and Allstate. Casey Boggs. Jennifer Holzapfel-Hanson. Content Manager.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

NewsWhip

OCTOBER 13, 2022

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Good crisis communications teams stay prepared for these kinds of events. Lloyd is the President and Narrative Lead of Curious Public. Hockey isn’t just important to Canada — hockey IS Canada. Overwhelmingly, they chose to get out.

Brand 148

Brand Branding Sports Crisis 148

Cision

FEBRUARY 25, 2016

A well-thought out communication plan can only take you so far. That made me realize that I could turn something I love to do into a career, so I looked at colleges where I could earn a dual major in both communications and business. When making important decisions, you need to rely on your own expertise and wisdom.

Newspapers 120

Newspapers Financial Crisis System 120

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 117

Social Media Conference Media Corporate 117

Cision

JANUARY 21, 2016

They turned to their crisis communication plan and Cision Global Insights At the recent “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. Q: How did Visit North Carolina communicate with area businesses to assure them the agency was working on their behalf?

Crisis 120

Crisis Tourism Hotels Crisis Communications 120

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. Since then, I’ve been advising banks and credit unions on issues ranging from hurricane relief efforts to active shooters and cyberattacks.

Crisis 78

Crisis Financial Banking Crisis Management 78

Doctor Spin

JUNE 29, 2022

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” ” This creates an imbalance in the formula: ROI = (valuation t1 — valuation t0 ) / cash loss.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Sword and the Script

JUNE 3, 2020

If one primary role of a communicator is to be the conscious of the organization, then this is a good time to voice that consciousness. 1) The PR tech vendors comms pros recommend The 2020 JOTW Communications Survey identified the PR tech vendors most likely to be recommended. Here’s this month’s PR tech sum.

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Waxing UnLyrical

JULY 12, 2018

If I have learned one thing in the process of building brands for multinational corporations and my own company, it is that the key to success is simplicity. When I started my first communications agency, people asked me for my “elevator speech.” And, that getting to it isn’t always obvious or easy. Let me provide an example.

Brand 74

Brand Branding Banking Financial 74

Waxing UnLyrical

MAY 6, 2013

The power lay in the ability of friends, family, loved ones and casual acquaintances from every corner of the earth to connect, comfort, and console each other each time new information was communicated about the unfolding events. We know the power of communication. ” With that responsibility comes a host of expectations.

Publicity 95

Publicity Government Crisis Communications Nonprofit 95

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 192

Writing Communications Marketing B2B 192

Waxing UnLyrical

OCTOBER 17, 2011

Earlier this year, National Australia Bank got Australia and the world talking with its very public ‘Break-Up’ campaign. Hillan, how did NAB as a large-scale bank first become involved in the social media space? Here are some of the business results achieved: Banking category conversation up 66%. Share of Voice reached 55%.

Publicity 87

Publicity Banking YouTube Social Media 87

Waxing UnLyrical

MARCH 21, 2016

Crisis Communications Lessons from the FBI and Apple. Why: “It boils down to transparency, and in this instance, Apple is making the right moves with the rare open letter from Tim Cook, and the multiple calls with journalist,” writes Gini Dietrich as she reveals “a few takeaways you can apply to your crisis model.”

Banking 40

Banking Crisis Communications Resources Crisis 40

Waxing UnLyrical

APRIL 15, 2016

As more and more brands jump on the influencer marketing bandwagon, how they structure influencer programs and communications is becoming increasingly important. Designate a point person for influencer communications. Make sure your crisis communications plan accounts for influencers gone wild. Here are some guidelines.

Marketing 40

Marketing Guidelines Banking Social Media 40

Burrelles Fresh Ideas

OCTOBER 17, 2023

We use technology for everything from banking and shopping to communication and entertainment. Crisis communication preparedness: Preparing for cybersecurity incidents is as crucial as prevention. In today’s hyper-connected, 24/7 world, the digital landscape continues to be an even bigger part of our daily lives.

Education 111

Education Employee Measurement Agency 111

Prohibition

AUGUST 4, 2021

The Internet and social media have changed the game for all businesses, from large corporations to Mom-and-Pop shops. Prohibition PR offers a range of services that will help you address issues as they arise, including crisis communications and media relations advice, content creation, social media monitoring, SEO analysis and more.

Reputation 62

Reputation Company Engineering Banking 62

Cision

JULY 5, 2016

Short-term, intermittent marketing is almost never effective; the best return is only achievable through regular, ongoing, strategic marketing communications and media efforts. If not, consider multiple internships with different types of marketers: a PR firm, an advertising agency, an internal corporate marketing team.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Sword and the Script

SEPTEMBER 23, 2014

Most of the pundits say that in the long run stunts like these will ruin a corporate reputation. And that’s exactly what these companies are banking on – because they do it again, and again and again. PR crisis communications marketing outrage PR crisis' When is Enough – Enough? Because we forget too easily.

Company 110

Company Apparel Airlines Crisis Communications 110

Melissa Agnes

MARCH 28, 2016

MVPD had already won the hearts of their stakeholders, and although this crisis, as Captain Hsiung says, forced the police department to “make a withdrawal out of their bank of community trust, there was still enough trust left over.” What in particular is causing them to feel this way?

Crisis Management 100

Crisis Management Crisis Viral Community 100

The Stalwart Blog

JANUARY 12, 2021

A lot of businesses: global, regional, banks, financial institutions, hospitality and the like are jumping ship trying to get as far away from Donald J. The company lives and dies by its corporate core values. Trump as humanly possible. It’s about damn time. Do you know an organization that doesn’t do that?

Company 78

Company Banking Crisis Government 78