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Social media updates: Instagram’s creator marketplace comes to the UK, Facebook streamlines influencer management and TikTok’s creative assistant

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Sharing the latest social media updates you don’t want to miss – here’s what’s new. The aim of the Creative Marketplace is to simplify the process of finding relevant creators for various types of collaborations. Instagram has opened this up to eight new markets including the UK!

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Benefits You Can Only Get From Social Media Marketing

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Advertising comes in many different shapes and sizes and the traditional methods have their benefits, but so does paid social media advertisements. Here we are going to take a look at the differences between the two and pick out the benefits that social media marketing has over those traditional methods.

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Why B2B Brands Should Be Active on Social Media

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As most PR agencies know, social media is not just for B2C companies anymore. With the help of social media, a B2B brand in the tech sector can establish a distinctive voice and build a unique community of followers. B2B tech brands are sometimes hesitant to dive into social media, as they may not see its value.

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Social media updates: Instagram launch Threads

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We’re here to help you stay on top of the latest social media updates. This month our focus is of course on Instagram Threads, the latest social media app to hit our screens. There have also been some other updates this month – check out the latest here. This is a new text-based app set to rival Twitter.

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Social media updates: Instagram caption polls, TikTok’s silent fallout & LinkedIn introduces Sponsored Articles

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Looking for the latest social media updates? Brands may need to pivot towards creating original soundtracks or leveraging the available music library creatively. You’ve come to the right place. Check out the changes that will impact your Q1 strategy below. Get in contact today to find out how we could help you.

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Social Media Ads updates – LinkedIn tests more AI, X and Meta explore subscriptions

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Some big changes are heading our way in the social media advertising space. This tool will provide more creative options, making suggestions for your copy, generating backgrounds and introducing image expansion tools. From new AI introductions to Meta and LinkedIn, to X setting up a paywall for all users.

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Social media updates: Instagram’s AI stickers, X introduces new premium features and LinkedIn dabble with AI

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Bringing you another round-up of the latest social media updates, as AI continues to infiltrate, check it out below. These enhances creative options give content creators more flexibility and opportunity to showcase their creative flair. These small reel updates will be well received by content creators far and wide.