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Understanding the Defense Tech Industry and the Role of Public Relations

5W PR

Government agencies with competing priorities, military branches with specific technological needs, private contractors vying for contracts, and a cautious public with varied opinions on the industry. Crisis PR Unexpected events are unavoidable, especially in defense tech, where even small mistakes can have serious consequences.

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Just Because AI Is Exploding Doesn’t Mean Your Company Will: What To Know About Artificial Intelligence’s Impact on Business & PR

Shift Communications

Credit: DALL·E The post Just Because AI Is Exploding Doesn’t Mean Your Company Will: What To Know About Artificial Intelligence’s Impact on Business & PR appeared first on SHIFT Communications: A Performance Communications Agency + PR Firm in Boston | New York | San Francisco.

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Just Because AI Is Exploding Doesn’t Mean Your Company Will: Here’s What To Know About Artificial Intelligence’s Impact on Business & PR

Shift Communications

Credit: DALL-E The post Just Because AI Is Exploding Doesn’t Mean Your Company Will: Here’s What To Know About Artificial Intelligence’s Impact on Business & PR appeared first on SHIFT Communications: A Performance Communications Agency + PR Firm in Boston | New York | San Francisco.

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Study Reveals Gaps Between the CEO and PR in Communications Goals, Issues and Technology

Sword and the Script

The report broke out answers from CEOs and in-house communicators to some of those questions for comparison purposes which reveals gaps (the demographics section reported 760 of the PR respondents came from in-house communications teams – and the rest from agencies). 1) A Difference in Communications Goals.

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1 Year Working From Home: Personal and Professional Lessons Learned

Konnect Agency

While we can only speak to our own experiences and there aren’t many of us who would consider themselves experts on working from home, one of the benefits of being a PR agency with skills in crisis communication and digital strategy has been our ability to pivot and act fast. Relationship Building. Emma Tiernon.

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Stuck in the middle

PRSay

Our privileged status comes with tremendous responsibility to protect the company’s privacy and safeguard confidential information. We’re often the first to know about mergers and acquisitions, major policy developments, and other significant changes.

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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

To explore what your company can learn from the CrossFit crisis, I checked in with Paul Omodt, a former VP of Crisis and Critical Issues with the PR agency Padilla and ex-director of communications for the Air Line Pilots Association, who now operates his own consulting firm , Omodt & Associates Critical Communications.