Cision

DECEMBER 6, 2015

Sign up for our email newsletter to stay on top of all the latest industry trends! Disney and Google aren’t alone in their application advertising plans. While traditional native advertising and sponsored content lives within a platform, this new tactic co-opts the platform itself for a more integrated experience.

Google 120

Google Advertising Advertising Film 120

Konnect Agency

MAY 11, 2023

Gen Zers flock to this app to showcase their talents, participate in trends, and find relatable content that resonates with their interests and values. As Gen Z dives into the Lemon8 experience, they discover a world of trending topics, including fashion, beauty, food, wellness, and travel, each with its own dedicated space.

Social Media 52

Social Media Agency Media Mobile 52

Cision

AUGUST 9, 2016

I thought to myself: “Everything we do is storytelling!” These insights can be used to inform messaging wherever it may live, i.e. speeches, press releases, advertisement, etc. But I find enjoyment in testing new technologies and exploring new trends. I was studying acting at the time. Rapid Fire Round.

Crisis 0

Crisis Reputation Study Social Media 0

The Resolution Blog

OCTOBER 15, 2019

Playing off of it’s Made In, Made For New York event , Facebook aimed to work alongside the chosen marketers to help bring to life engaging advertising campaigns. Their approach riffed off the Star Wars film release at the time to tie in with current trends and to provide a fresh angle to the GDPR malarkey. Key Takeaway?—?Add

B2B 120

B2B B2C Facebook Storytelling 120

wiredPRworks

APRIL 27, 2020

Marketers love storytelling. I’ve presented all kinds of storytelling programs, including digital marketing and storytelling. Yet, is storytelling the right way to build brands – and even tell stories? What happens when we build brands with STOP marketing as a customer design experience, not storytelling?

Marketing 52

Marketing Storytelling Content Marketing Conference 52

MaccaPR

JULY 23, 2014

The woman who coined the term "infobesity," social media expert Ekaterina Walter , now speaks frequently on the topic of visual storytelling. These visual storytelling insights that follow were inspired by their recent presentations. Ride the trends. The travel company is helping lucky fans do just that on a weekly basis.

Pinterest 91

Pinterest Storytelling Infographics Social Media 91

MaccaPR

NOVEMBER 19, 2014

What was born from this now-lauded “Dove Campaign For Real Beauty” is today’s embrace of female empowerment as a powerful theme in advertising. The brand’s exceptional storytelling is honest, inspiring and downright sobering. But why does Always’ campaign work?

Storytelling 75

Storytelling Consumer Pharmaceuticals Agency 75

Sword and the Script

DECEMBER 15, 2020

Too often marketers become enamored with the latest trends and tools. Podcasts are great for the delivery of credible information and analysis, and storytelling. This trend will impact all publishers. Marketing predictions. Efficient marketing execution and measurement. Time to focus on blocking and tackling.

Marketing 174

Marketing Employee Content Marketing Training 174

Sword and the Script

DECEMBER 8, 2015

One of the more interesting aspects of the programs transition for me has been the advertising model. This podcast, as with their subsequent books, including Think Like a Freak , which you can pick up at the airport and whiz through in a single coast-to-coast flight, is the continuation of that storytelling.

Radio 60

Radio Content Marketing Marketing Education 60

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Outdoor and transmit media typically tend to be advertising material (but not always). As these new channels and pathways continue to grow, they bring a whole new set of paradigms.

Ethics 52

Ethics Communications Print Television 52

Communications Conversations

MAY 13, 2015

Fueled by his love of travel, Michael applied for and earned a brand ambassador internship in Dublin, Ireland, with Insomnia Coffee Company, which he plans to start shortly after graduating this May. She has a strong background in advertising, public relations and marketing and is skilled at primary research (surveys and focus groups).

Groups 60

Groups Internal International Conference 60

Communications Conversations

MAY 3, 2016

In addition to her excellent academic work, Kathryn serves as vice president of public relations for the USM PRSSA chapter keeping the chapter up to date with information along with sharing on social media current trends in public relations. In addition, Kathryn is highly active in The Agency at Southern Miss, the student run firm.

Sports 0

Sports Leadership Internal International 0