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Social media benchmarks: Instagram generates highest level of organic interactions for brands

Agility PR Solutions

The social media wheel of fortune was spinning wildly again in Q4 2023, and new research from customer engagement platform Emplifi provides deep insights to help social media marketers and advertisers align their social strategies with current performance trends for Instagram, Facebook, TikTok, and X after analyzing both organic and paid ad activity (..)

Instagram 101
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Which Social Media Platforms Should Your Brand Advertise On?

5W PR

Social media platforms have grown exponentially in the past decade. This makes social media a valuable tool for marketing and advertising campaigns as it allows companies to reach a large number of people at a low cost. With its large user base, Facebook is an important platform for companies to advertise on social media.

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Newsjacking: How Brands Can Use Current Events To Make News

ImPRessions - Crenshaw Communications

It involves capitalizing on current events and trending news stories to promote or offer comment from a brand, product, or service. A swift and reactive response to news lets brands insert themselves into ongoing conversations, offering timely and relevant insights. Mishandled timing or execution can damage a brand’s image.

Brand 323
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Social Media Advertising – The Latest Updates

Prohibition

Heading into another month of more social media updates that advertisers need to be aware of to achieve the best results. Carousel posts being tested for Instagram Reels With Reels being Meta’s fastest growing content format, it is now introducing carousel posts to the Reels section of the app (similar to TikTok).

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Communicating Your Brand Amongst Spring Cleaning

Ronn Torossian

Here are some spring cleaning advertising ideas that can help companies to connect with their customers and promote the brand’s products.

Brand 195
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Social media updates: Instagram launch Threads

Prohibition

We’re here to help you stay on top of the latest social media updates. This month our focus is of course on Instagram Threads, the latest social media app to hit our screens. Instagram threads The biggest update for July is of course Instagram Threads! This is a new text-based app set to rival Twitter.

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How Paid Advertising Can Expand Your Brand’s Reach

5W PR

In the fiercely competitive landscape ͏of digital marketi͏ng, businesses are increasingly turning to paid advertising as a ͏strategic tool to amplify their reach, engage target audiences, and dri͏ve business growth. What is paid advertising? Advertisers bid for ad space, and the highes͏t bidder gains visibility.